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10 Mar 09

Tim OReilly - How can companies help their employees make a difference in their communities?

Tim's advices on how companies can embrace communities where their employees interact with.

www.youtube.com/watch - Preview

business oreilly video etech community

25 Feb 09

the cluetrain manifesto

Interesting book, I'm buying next regarding how corporations need to adopt a new way to be able to "talk" in the new scenery.

www.cluetrain.com/ - Preview

culture web2.0 book books cluetrain manifesto community web

  • A powerful global conversation
    has begun. Through the Internet, people are discovering and inventing
    new ways to share relevant knowledge with blinding speed. As a direct
    result, markets are getting smarter—and getting smarter faster than
    most companies.
  • But learning to speak in a human voice is not some trick,
    nor will corporations convince us they are human with lip
    service about "listening to customers."
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