Ray Dacteur's Library tagged "Jakob Nielsen" → View Popular

24 Aug 09

A lire absolument si (vous parlez anglais) vous vous intéressez aux réseaux sociaux d'entreprise, aux intranet et/ou à la communication interne.

It's better to structure information according to how people use it, rather than what department owns it.
Social features on intranets take these two trends a step further, creating a "person-structured" intranet IA focused around the individual users as well as other people on the intranet.
7 more annotations...
- If your organization is still unsure about what to do with these emerging technologies and how to adapt them to suit its culture, you're in good company.
- case studies from 14 companies in 6 countries
- enterprise 2.0's power is not about tools, it's about the communication shift that those tools enable.
- Organizations must cede power
- Corporate communications must adapt to social media's real-time culture and become much more proactive than in the past.
- consider company culture. If people are strongly committed to the "knowledge is power" tenet and don't want to share, then sharing technologies will obviously fail.
- 3–5 years seems to be a common timeline for social intranet projects