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The Simpsons was one of the most popular shows on television for several years. Now it's less fresh and relevant. Can your social media strategy learn from them?

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socialmedia social-media social_media socialnetworks strategy brand brands branding web2.0 web blog blogs blogger bloggers blogging the-simpsons

Businesses spend millions trying to make us buy their products. But why not simply try and love us instead? It costs less and the return on love is endless.

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business business-advice business-tips business-tools business-consultants customer customers customer-service customer-retention brand brands branding

When you go shopping, do you buy from a chain store or an independent retailer? If it's the latter, is it because of knowledge over price? Should you be the same?

dannybrown.me/...be-an-independent-retailer - Preview

business business-tips business-advice business-tools business-consultants advertising marketing market-research publicrelations pr socialmedia social-media social_media socialnetworking people brand brands branding

Community Spirit - Making the Connection in the Conversation Age is the title of a book currently in draft mode. Here, Danny Brown offers your part in it.

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book community communities people business branding marketing network networks networking socialmedia social-media social_media socialnetworks socialnetworking

We live in an age of instant information at our fingertips. More choice means more options. But can we have too much choice?

dannybrown.me/...small-voices - Preview

community communities communications communication brand brands branding customer customers customer-retention blog blogs blogger bloggers blogging socialmedia social-media social_media social socialnetworks socialnetworking society web2.0 web weblogs

Why we should celebrate the times we're in.

dannybrown.me/...we-are-the-supercool - Preview

social media socialmedia social-media social_media socialnetworks socialnetworking community brand brands branding business

There are many views that are both for and against PR and marketing changing with the times. Yet are they really as different from each other or can they co-exist?

dannybrown.me/...here-room-for-market-relations - Preview

pr publicrelations marketing business business-tools stories strategy awareness branding brand brands socialmedia social-media social_media

Businesses spend so much time building their brand and sales or marketing strategies that they often forget the most important thing - the customer.

dannybrown.me/...whats-your-satisfaction-level - Preview

business business-advice business-tips business-tools customer customers customer-service customer-retention service branding brand loyalty

US airline company JetBlue are running a viral video campaign that taps into the topical view of CEO's at the minute. It's a humorous look at why CEO's shouldn't be afraid to fly with JetBlue after losing their personal jets.

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socialmedia social-media social_media socialnetworks media advertising marketing branding brand brands community communities humor web2.0

The Internet has brought down the walls for international business. E-commerce continues to outgrow traditional sales. Do you know your international audience?

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business business-tips business-news brand brands branding customer customers sales marketing pr publicrelations advertising manufacturing retail online economy e-commerce

Gaining trust is one of the most important aspects to marketing yourself or your business. How do you gain this trust? By being yourself and dropping the mask.

dannybrown.me/...demystify-yourself - Preview

branding brand brands business marketing people socialmedia social-media social_media socialnetworking socialnetworks society network networks networking blogging blog blogs bloggers blogger podcast web2.0 weblogs

Both your personal and business brand offers an answer to how people view you. It also helps shape your success and social equity. So how are you presenting it?

dannybrown.me/...people-branding - Preview

business business-tips marketing brand brands branding customer customers customer-service reputation socialmedia social-media social_media social-equity

For years, tales of the fantastic have helped shape our beliefs in the supernatural and unexplained. But can we use these beliefs in branding ourselves as well?

dannybrown.me/...little-green-men - Preview

business brand brands branding blog blogs blogger bloggers blogging supernatural belief beliefs

As the economy continues to suffer, advertisers are looking at new ways to get their message out. Paid endorsements is one example - but do they break your trust?

dannybrown.me/...can-i-buy-you - Preview

marketing advertising business twitter online web sponsored-blogs brand branding brian-carter ads advertisements

Businesses are suffering and clients are disappearing fast for PR agencies nationwide. Yet is a lot of this the fault of the agencies themselves?

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business pr publicrelations agencies agency client trust loyalty brand branding brands

How do your favourite brands stack up when it comes to fully engaging your support?

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marketing brand branding brands advertising tv television intenet interaction customer loyalty

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business blogging marketing blog internet branding advertising brand success identity entrepreneurship garyvee

UK rock band Def Leppard launched their careers into the stratosphere when they released Pyromania in 1983 thanks to a dynamic new approach. Can we learn from it?

dannybrown.me/...lessons-from-pyromaniacs - Preview

def-leppard defleppard pyromania marketing brand branding blog blogging bloggers web2.0 intenet

Theme parks and rollercoasters can offer some of the most exciting moments in our lives. Yet they can also teach us a lot about business branding and marketing.

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brand branding brands market-research marketing business business-tips advertising pr promotion customer customer-retention theme-park rollercoaster

We can learn a lot from bus drivers. Sales people, customer service, marketing, personal relationships and much more. What type of bus driver are you?

dannybrown.me/...choosing-bus-stops - Preview

business business-advice business-tips people marketing market-research pr customer customer-service customers branding brands