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Dec
30
2010
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The power of social media to influence purchase decisions may be overstated, according to a new survey.
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only 5% of online holiday shoppers report that they were primarily influenced to visit top retailer sites by social media channels. Meanwhile, 19% were prompted by promotional e-mail and 8% were driven by search engine results.
Oct
23
2008
Not particularly useful, but if you're not sure where to start, not a bad list. (Just don't confuse these tools with strategy.)
Oct
22
2008
Dennis Howlett lets loose on Web 2.0. He makes an important plea for intelligently thinking about appropriate advancement and implementation of SM in enterprises.
May
30
2008
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