Paul Gillin's Library tagged reference → View Popular

Tamar Weinberg has come out with her annual round-up of the best of 2008 and it's just as impressive in quality and scope as her epic list from 2007. You can spend hours reading the resources referenced here. Fortunately, Tamar has already done that for you. Her advice will point you to the information that's most relevant to your needs.

www.techipedia.com/...internet-marketing-posts-2008 - Preview

daily_reading reference socialmediamarketing

27 Dec 08

How to Go Geocaching - wikiHow

Some sound advice on the WikiHow entry on geocaching, particularly in the areas of safety and how not to get lost.

www.wikihow.com/Go-Geocaching - Preview

geocaching reference

A common mistake by novices and young cachers is to "bee-line" for the cache, ignoring whatever obstacles may lay ahead. Geocaching teaches us the value of planning ones strategy and route. Use your eyes and ears and knowledge of the area to stay on roads, trails, and footpaths for as long as possible, even if this means you may be heading away from the cache for a brief period of time. Even experienced cachers find themselves traveling many miles only to find themselves on the wrong side of a ravine or river.
It is possible to triangulate the position of the cache. From 100 feet away, follow the arrow on your GPS towards the cache. Repeat twice walking from a different directions. Where these three paths meet, hopefully one point, should be the cache location. This technique usually gets you within a step or two of the actual cache so if it is hidden well you know where to concentrate your search. If you choose to hide a cache, you should use this technique to get the best coordinates for your cache.
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- Minimize environmental impact by sticking to trails for as long as possible, and follow CITO. Cache In, Trash Out simply means that you pick up garbage on the way out to keep geocaching's impact on the environment positive. Often, you will find an official CITO bag inside of a cache, but you should bring along your own plastic bag as well.
- Common acronyms for logbooks and your online log:
  TNLN - Took Nothing, Left Nothing
  TFTH - Thanks For The Hike
  TFTC - Thanks for the Cache
  SL - Signed Logbook.
- Wearing Jeans: Jeans are strongly discouraged as they "wick" moisture from the pant legs, take forever to dry, and do not keep you warm.
  Many people underestimate on how muddy (or at least wet) their feet are going to get, so wear a good pair of outdoor hiking boots. A pair of extra socks doesn't take up much space and can go a long way in case your feet get wet.
- Planning for the cold and rain: Remember to protect your extremities first in colder conditions (i.e.: your feet by wearing wool or fleece socks, your hands by bringing a pair of good gloves or mitts, your ears and head by bringing an warm toque). Dressing in layers is best so that you can plan for changing conditions.
  Planning for the sun and UV: Even if it isn't sunny out, UV rays are burning your skin. Geocaching is a lot of fun and 30 minutes of exposure to the sun can feel like 5, so wear a hat and apply sunscreen.
- Before you leave to go geocaching, tell somebody where you're going and when you expect to be back. It may be helpful to leave a copy of the cache details with them. In case you get lost, this individual will have specific coordinates to help in a search effort.
- Once you are forced to leave an area you are familiar with and venture into the woods, create another waypoint. If worse comes to worst and you get disoriented or lost, you can always navigate back to this waypoint.
- In this era of heightened security you need to consider the environment when you plan your cache placement. For example you should not hide containers near areas or buildings that may be considered terrorist targets. If you cause an unintended bomb scare you could face fines, criminal charges, or will be required to pay restitution for public expenses.

GPS Guide for Beginners

Garmin's nine-page introduction to GPS explains some key concepts of satellite-based navigation.

www8.garmin.com/...PSGuideforBeginners_Manual.pdf - Preview

geocaching reference

19 Dec 08

Overdrive Interactive: Social Media Map

Overdrive Interactive has a nice clickable map of the best social media resources. It's dense but well organized.

www.ovrdrv.com/social-media-map - Preview

daily_reading reference social_media

05 Dec 08

8 Essential Free Social Media Monitoring Tools

Great lineup of stuff I had never heard of before! More tools to monitor your brand/products/self in social media space.

www.marketingpilgrim.com/...al-media-monitoring-tools.html - Preview

daily_reading reference

04 Dec 08

Social Media Case Studies SUPERLIST- 17 Extensive Lists of Organizations Using Social Media

List of lists of social media case studies

www.interactiveinsightsgroup.com/...-17-lists-and-tons-of-examples - Preview

daily_reading reference

15 Nov 08

Top 150 Social Media Marketing Blogs

The list is supposedly updated every other month

blog.ecairn.com/...top-150-social-marketing-blogs - Preview

reference marketing blog

11 Sep 08

Filterbox

Aggregate your alerts

www.filtrbox.com/dashboard - Preview

tools reference qualcomm

08 Sep 08

Mante: Company Profiles & Information

www.manta.com - Preview

reference

04 Sep 08

A List of Social Media Marketing Examples

Peter Kim has gathered together the social media activities of nearly 160 brands. You'll find all kinds of great ideas here, and very few of these examples are tech companies. Equally impressive is how many are big brands.

www.beingpeterkim.com/...ive-been-thinki.html - Preview

daily_reading reference

20 Jul 08