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How GM used blogs to bypass the Times' letters page

journalism pr social_media_useful

Excellent list of business blogs outside of the tech sphere

blog_business marketing pr Corporate_blog

How do you persuade? In a weblog world where everyone has access to all the information on your company/ideas/you/your products/ etc.? Do you take the "our product/idea/meme/service/etc is the best and the rest are crap" point of view? Or do you take "I'm

blogger_profile pr Corporate_blog

Technorati is the leading Blog Analyst Firm. It invited over 30,000 subscribers to its electronic newsletter to participate in the study. Bloggers were also encouraged to take the study through blog posts on Technorati's website. The online study was open

pr Social_media_research

in list: Social Media Research

The episode may turn out to be an even bigger public relations disaster for Edelman, the retailer's PR firm. It culminated on Oct. 16, with a mea culpa from CEO Richard Edelman on his blog.

pr social_media

Survey of 1,100 marketing executives finds that they overwhelmingly agree that blogs are an important new media channel but few are blogging themselves or on behalf of their clients.

pr social_media_useful blog_business Corporate_blog Social_media_research

pr

journalism pr research share

Brian Solis analyzes the SEC's decision to give some social media-based corporate communications the same gravity as press releases. If the SEC is indeed shifting its stance, then companies may be able to reduce their use of expensive newswire services and disclose more information directly, with the benefits of reader feeback and SEO-optmized content.

pr social_media daily_reading

Justification for social media press release

pr social_media

blogger_profile corporate_blog pr

blog_business corporate_blog daily_reading pr research

in list: Social Media Research