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Everything I Need to Know About Marketing I Learned From Google
How Google's example can help you run an effective Web 2.0 business.
Great Wall of Facebook: The Social Network's Plan to Dominate the Internet
A great analysis of how Google and Facebook plan to compete to "socialize" the Internet.
Did Google Issue a Bear Call? - GigaOM
Om Malik sees an ominous message in a recent Wall Street Journal story (http://online.wsj.com/article/SB122826503489174369.html) about Google's futures. He thinks CEO Eric Schmidt's comments about cutbacks and uncertainty portend a tough 2009 for the search giant. Worse, he thinks the malaise could extend well beyond next year. Google has pulled back on a lot of its experimental projects and is funneling more of its resources toward revenue-generating products. Sounds like it's not as much fun as it used to be. Could bad times force Google to be more targeted and less innovative?
Um, yes. And what's wrong with that? Tight economic times nearly always force innovative companies to retrench. That doesn't make them less innovative; it just makes them more focused. Everyone's going to pull back next year. Is it a surprise that Google isn't impervious to the factors shaping the rest of the economy?
Gap Widens in Online Advertising
Online advertising continues to grow at a 20% annual clip but search is pulling away as the vehicle of choice. Search ads are forecast to represent 42% of overall U.S. online ad spending in 2008, according to eMarketer, up from 40% in 2007.
Google Chrome is fastest browser
A variety of independent tests have established that Google's new Chrome browser is the fastest on the market, particularly when running javascript applications.
Let's Grab Google's Gazillions - BusinessWeek
I actually took this writer seriously until near the end, when I realized this anti-Google tirade was actually tongue-in-cheek.
New Google Service Makes Web Pages Social
Someone was going to figure this out sooner or later. Social networks should be part of the broader Web, not a walled garden. Google is on to something here.
Google Takes On Facebook With OpenSocial - MediaPost, Nov. 1, 2007
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Mimicking Facebook, which opened its service to outside developers several months ago, Google's OpenSocial system gives developers standardized tools to write applications and embed them on social networkers' personal pages.
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