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Executives, long used to ruling from the top of the corporate hierarchy, will have to learn a new skill: humility. How transparency is redefining corporate culture

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Case study of Boeing's corporate blog

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Excellent list of business blogs outside of the tech sphere

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Know your audience, update your blog regularly, and cover your... rear. And don't expect a blog to turn around a failing company.

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Stamford, Conn.—Ad spending on blogs, podcasts and RSS will reach $49.8 million in 2006, up 144.9% over ad spending of these user-generated online media in 2005, according to a study by PQ Media. By 2010, total ad spending on blogs, podcasts and RSS wil

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in list: Social Media Research

blog_business Corporate_blog Social_media_research

in list: Social Media Research

35 percent of large companies plan to institute corporate Weblogs this year. Combined with the existing deployed base of 34 percent, nearly 70 percent of all site operators will have implemented corporate blogs by the end of 2006.

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Best list of business bloggers I've seen, but no links!

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I'm in the blog business, and I have every conceivable incentive to wax poetic about the power and potential of this viral "add water and stir" publishing format. I regularly author and update several blogs (this one and this, too). My firm makes real mon

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