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Levy Rivers's Library tagged silverpop   View Popular

04 Oct 08

Silverpop Takes Email Marketing Social

  • Silverpop's new Share-to-Social feature allows
    marketers to quickly turn emails into socially-enabled viral messages.
    With a click, marketers can place links within an email allowing
    recipients to easily post the message to their profile page on Facebook
    or MySpace, where friends can see the message, make comments and even
    post the email on their own profile pages.
  • One of our
    emails was posted on 50 different social network profile pages. That
    kind of customer endorsement turns our email 'push' marketing into a
    powerful 'pull' campaign."
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