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27 Oct 08

Why Wal-Mart Will Succeed In Social Applications

Good break down of Wal-Mart's attempts to expand the conversation. I tend to disagree about the success of elevenmoms, but either way, Wal-Mart is forward thinking enough to recognize the power of social media to impact their customers and Wal-Mart's own

blogs.forrester.com/...why-wal-mart-wi.html - Preview

walmart twitter socialnetworking socialmedia social_media marketing networking social groundswell casestudy business

26 Sep 08

The Altimeter by Charlene Li: Announcing Altimeter Group

Charlene Li recently left Forester Research...now is starting her own company. She's been on of the thought leaders in the social media space, so it will be worthwhile to follow her new venture.

blog.altimetergroup.com/...announcing-al-1.html - Preview

social_media Charlene_Li groundswell