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16 Dec 09

Newspapers online: The promiscuity problem | The Economist

  • The theory underlying most papers’ online strategies is that people will buy a favourite newspaper and then go to its website for breaking news and extras such as blogs. But fans of the Daily Telegraph, for example, the most popular quality daily paper, got just 8% of their online news from its website (see chart). They spent twice as much time visiting the BBC’s news website and more than twice as much reading other quality papers.
  • When Guardian readers were asked whether they would pay £2 a month to read their favourite paper online, 26% said yes. But if all newspapers charged? The proportion prepared to pay for the Guardian might have been expected to rise. Instead it fell to 16%. This seems odd, until one considers readers’ promiscuity. Faced with having to spend rather a lot to keep snacking from a wide variety of news sources, they protested.

All You Need to Know About the Google Phone – GigaOM

  • The move is likely to effectively spur development of some innovative new Android apps, which certainly is a primary goal for Google. But it might also be a first step toward opening consumers’ minds to the concept of unsubsidized phones that someday can move from network to network. That’s an objective Google has been working toward since 2007, when it began lobbying the FCC to adopt open-access rules that require mobile carriers to support any device or app that can connect to their networks.

Google Phone could upend telecoms, says Forrester analyst | VentureBeat

  • Not being a service provider, Google would have to rely on revenue from advertisers to justify the subsidy,” Golvin says. That’s a huge departure from the forced loyalty and contract systems that carriers have set up, and has significant potential for freeing customers from a carrier – instead, they’re just subjected to advertising, over time, that pays for the phone instead of having to sign a two-year contract so that the carrier is certain to get their money back.

Look Out, Canvas - A Fifth Of TVs Will Have Internet In 2010 | paidContent:UK

  • In other words, if Canvas is green-lighted by the BBC Trust in the next few weeks, by the time it launches, it will be competing with existing internet TV devices that already offer video-on-demand and other selected web services.

Berlusconi aides blame Facebook, internet after attack / The Christian Science Monitor - CSMonitor.com

  • Speaking to Parliament on Tuesday, Mr. Maroni blamed the attack on a “campaign of hatred” allegedly waged online against Berlusconi and said he feared an uncensored web might offer a platform for “a dangerous spiral of emulation.”
  • It's not unusual for Italian politicians to blame violent crimes on the Internet, some say. “It has happened before. When something bad happens, the authorities' first reaction is to tighten the grip on online censorship,” says Andrea Monti, a lawyer who also heads a group promoting freedom of expression on the web.

Channel 4 and Talk Talk join Project Canvas - Media news - Media Week

  • We always wanted all the UK's public service broadcasters and at least two ISPs to be involved in the venture at launch, so we're delighted that Channel 4 and Talk Talk have joined the project.
11 Dec 09

Why Big Media's Anti-Google Counter-Revolution Will Fail - Umair Haque - HarvardBusiness.org

  • How much will Bing will be willing to pay News Corp? The value of the advertising revenue that marginal traffic generates for Bing. But that value depends first on how valuable Bing ads are. If Bing ads were maximally relevant, no exclusive deal would need to be struck in the first place. The fee is an admission that ads aren't valuable enough to publishers alone. When Google's ads are valuable enough to offset the marginal gains from fees to publishers, exclusivity will fall apart. Conversely, Google will always be able to offer greater exclusivity fees than Microsoft, should it choose to do so.

Economics of news: the case for qualitative journalism on the internet « Jon Lund

  • This weeks “digital view” report focuses on the economic of news-sites. The report studies four Danish news-sites, and finds an average article to make an advertising revenue of $188. Also the report finds the most read articles to be dominated by popular and low-cost content and argues the economic structures of the internet dis-favorizes the production of quality journalism.

Content Bridges: Nine Questions: Murdoch’s Lion in Winter, Alicia Calling, Junk Traffic and Negotiating Like It’s 1999

  • Most
    news publishers will tell you that about 25-35% of their traffic is driven by
    Google and that more than 50% of it is driven by search engines generally.
    They'll also say that about a quarter to a third comes directly to their sites
    -- and that these are the regular customers they care about. They'll tell you
    that it is the number of monthly sessions and the number of these page views that
    these customers generate that should
    make the most sense in building a real, digital business.

Variety.com Going Behind Paywall, Again; Apes FT.com’s Model | paidContent

  • Content unaffected by the paywall includes the home page, headlines, brief article summaries and search results.

BT and Google in talks over creating video delivery network for ISPs | Business | The Guardian

  • BT is believed to be in talks with Google about an online tie-up that would deliver huge improvements in the quality of internet video programming.
  • BT's Content Connect programme, however, enables ISPs to store content within their own networks. The media companies would pay them, rather than the likes of Akamai, and get a guaranteed service even at peak times. It is, however, a contentious idea as it presents the ISPs with the opportunity to 'freeze out' content from media companies that are not in the scheme by throttling their traffic. As such, it presents a challenge to the so-called 'neutrality' of the internet, in which all traffic is deemed to be equal.
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