Eric Holter's Library tagged → View Popular
Want to track Adobe Flash? Now you can!
Code your Flash sites to use analytics. (Or beteter yet, bail on your Flash site).
Google Analytics for Flash: Welcome to the Engagement Era
Ok, so here's your chance to start getting traffic stats on your Agency's Flash website.
Ad Agencies Try to Appeal to Everyone « FUEL LINES
Agency new business consultant Michael Gass on positioning.
Public Relations Pros and Internet Marketing
Why social media fits the PR model more than the advertising model.
Adding Business Data to Google Analytics Data
Firefox extension for being able to add notes to Google Analytics.
Understanding Reputation Management
Chris' newsletter on getting started with reputation management.
2009 Google Flash SEO | beu blog
Analysis of how Google is actually indexing Flash content.
Web Content Strategy: Content Strategy and Web Analytics
Basic analytics goals to go along with yout content strategy.
Current Woes Could Lead to Collaboration Economy - Advertising Age - Steve Rubel
Using digital tools can improve agency efficiency.
Good News In Bad Times For Digital Marketing
Epsilon CMO survey suggests budgets will shift to digital in bad economy.
Advertising meets real life. YouTube - The Break Up
This is a great video describing the changing dynamics between traditional messaging and social media conversational marketing.
How to Hire a SEO Firm - According to Google | Online Marketing Blog
Great list of questions to ask a prospective SEO firm.
How agencies tackle social media - iMediaConnection.com
Agencies speak up about how to utilize social media for their clients.
Agency Digital Strategist: What's Next?
Mark Beth Kemp see the role of the agency digital strategist as a transitional (and temporary) guide.
Marketers' Top 10 Wish List for Agencies of the Future
This wish list is from a larger client perspective, but no doubt it influences all agency/client expectations.
Kellogg: Digital ROI Surpasses That of TV - Advertising Age - News
Consumer brand Kellogs seeing effects from better online ROI.
Trends That Will Help Define the Future of PR and Marketing
Steve Rubel give the conclusion from the Edelman PEWeek summit on changing media.
Social Media Demands A Reinvented Agency
How agencies need to adapt what they do, to match who they are online.
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