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Green Consumer Insights from the Blogosphere - Umbria

Umbria presentation from Janet Eden Harris and Averill Doering, who discuss some basic findings from a study based on analysis from millions of blogosphere conversations\n

www.melodiesinmarketing.com/...-insights-from-the-blogosphere - Preview

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The History and Future of Sustainability - Mark Lee

Video presentation by Mark Lee on the history and future of sustainability, highlighting the public's concerns, business reactions, and the role of governance/regulation\n

www.melodiesinmarketing.com/...ure-of-sustainability-mark-lee - Preview

sustainability mark lee video history future trends progress society waves systems values business politics environment

Green Storytelling with Tom Szaky and Josh Dorfman

One hour video presentation with Tom Szaky of Terracycle and Josh Dorfman, the Lazy Environmentalist. Both describe their beginnings and progression into the green movement.\n

www.melodiesinmarketing.com/...ing-tom-szaky-and-josh-dorfman - Preview

tom szaky terracycle josh dorfman lazy environmentalist opportunity green green marketing waste psychology behavior values sustainability

The Green Song

Humorous short animation by MTV Switch, draws some important points about 'green' and sustainability claims which are unsubstantive or irrelevant. Includes additional commentary and analysis\n

www.melodiesinmarketing.com/...the-green-song - Preview

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