Mario Vellandi's Library tagged packaging →  View Popular

If you read the whole press release, you'll also see how they're going to be communicating this to retailers and people. Seems like they're really gonna be baking the compostable bag aspect as an intrinsic part of their brand identity - from the earth, powered by wind, no product waste

www.melodiesinmarketing.com/...able-bag-pla-pepsico-frito-lay - Preview

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So after recently reading about the expanded Amazon program as part of its Frustration-Free packaging initiative, I decided to check it out myself and give you a visual of how it looks. Great example of continuous product/service improvement through online customer feedback.

www.melodiesinmarketing.com/...ee-packaging-customer-feedback - Preview

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Summary of Sage Group survey called, “My Views on Environmentally Friendly Packaging,” delivered to nearly 800 multiple-generation “friends” via an email or Facebook.

www.melodiesinmarketing.com/...ble-packaging-attitudes-survey - Preview

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This article briefly covers bioplastic's history, recent developments such as bio propylene and pla with lower carbon footprints than recycled PET, and examines some important remaining systemic hurdles.

www.beveragedaily.com/...ential-but-some-hurdles-remain - Preview

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So Aquafina made a 50% weight reduction in their packaging. But they messed up in their marketing communications, with near greenwashing and likely upsetting some bloggers.

www.melodiesinmarketing.com/...es-lightest-bottle-at-11-grams - Preview

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great article on packaging design and innovation

www.packaging-online.com/...587625 - Preview

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Greener Package is a forum for sustainable packaging news, educational information, and field experts. Additionally, there's a product directory and competition.

www.greenerpackage.com - Preview

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Staples could do a better job in packing merchandise for customer shipments, as this article by Dennis Salazar indicates with photos and elaboration

www.melodiesinmarketing.com/...sy-with-eco-friendly-packaging - Preview

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18 of the best business and environmental stories for mid to late November 2008. Includes recycling, green chemistry, organic milk, textiles, city rankings, packaging, lobbying, biomimicry, marketing, energy efficiency, psychology, design, and legislation\n

www.melodiesinmarketing.com/...green-news-roundup-7 - Preview

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Review of the top 20 sustainable business and environmental stories for late September / early November 2008.\n

www.melodiesinmarketing.com/...green-news-roundup-5 - Preview

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Twelve stories from October 2008 surrounding the environment, sustainability, regulation, and business\n

www.melodiesinmarketing.com/...green-news-roundup-4 - Preview

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20 best green business stories from mid September covering topics in chemistry, product development, marketing, innovation, and regulation among others.\n

www.melodiesinmarketing.com/...green-news-roundup-2 - Preview

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The best green business stories from mid September covering topics in chemistry, product development, marketing, innovation, and regulation among others.\n

www.melodiesinmarketing.com/...green-news-roundup - Preview

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Interesting milk bottle design for ASDA supermarkets in the UK. Has a recycled paper shell with an inner bag made of corn starch. Nice idea.

www.melodiesinmarketing.com/...tle-sustainable-milk-packaging - Preview

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News stories from the green marketing & packaging sector. Includes summer 2008 thought pieces on sustainable packaging, and news stories including: PLA (polylactic acid) used for meat/poultry/seafood trays, biodegradable coffee bags, alternative food cont

www.melodiesinmarketing.com/...packaging-news-july-08 - Preview

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California wants to ban PVC packaging, expand their bottle classifications for recycling, and reduce retail plastic bags.

www.melodiesinmarketing.com/...ifornia-green-law-news-july-08 - Preview

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