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Chris Anderson Discusses the Free Business Model and What It Means in the Enterprise
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Ranjith described how YouSendIt was able to get around this stigma by emphasizing a view of the consumer as a professional, with a preference for a professional user experience. That means no background advertisements, no gimmicky features to artificially produce virality, etc. His rational was that busy people want to be productive, and want products that are easy to use at home and at work. By creating a free Web service that appealed to individuals with a professional agenda, YouSendIt saw grassroots adoption of their service within organizations, which, in many cases, evolved into something that management could not ignore.
A tragic tale of Free gone horribly wrong
Very interesting story about how free war could finish in a disaster
FT.com / Comment / Analysis - Sweet to tweet
Financial Times analyses twitter phenomenon. Very interesting to read.
'If Twitter succeeds in attracting a mass audience, there will be “all sorts of revenue opportunities”, claims Mr Chaffee. But for now, with plenty of cash in the bank, it can afford to build its audience for “years” before worrying about how to make money, he says.
This “build it and they will come” approach has produced many of the biggest names on the internet. It was the strategy behind household names such as YouTube and Skype as well as Google itself. Twitter still has a long way to go to join that club but, among the many consumer internet services that are struggling for attention, it has a better chance than most."
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If Twitter succeeds in attracting a mass audience, there will be “all sorts of revenue opportunities”, claims Mr Chaffee. But for now, with plenty of cash in the bank, it can afford to build its audience for “years” before worrying about how to make money, he says.
This “build it and they will come” approach has produced many of the biggest names on the internet. It was the strategy behind household names such as YouTube and Skype as well as Google itself. Twitter still has a long way to go to join that club but, among the many consumer internet services that are struggling for attention, it has a better chance than most.
Stanford School of Engineering - free courses
Free courses on Computer Sciences and Robotics from Stanford Engineering School, under creative commons licence.
Free polls for your blogs, websites, MySpace, hi5 and Facebook accounts with PollDaddy.com
Share Icon Project - An icon to represent sharing: posting to social sites, sending by e-mail, etc.
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