mel aclaro's Library tagged media → View Popular, Search in Google

Apr

2011

Royalty-Free Stock Video, Stock Photos, Vector Images, Sound Effects, Music and After Effects | Pond5

www.pond5.com/

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royalty-free music footage media

Jan

2010

10 Ways to Share Helpful Content in Social Media « Social Media Monitoring and Engagement – Radian6

Great tips also great for preparing for adding to lists and sharing with attendees.

www.radian6.com/...elpful-content-in-social-media

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social media

in list: Social Media Training Material

1. Start a Delicious.com account, and bookmark interesting or informative articles and case studies for your industry. Share that link at the bottom of your outgoing email signature, or feature it on your website.

Sep

2008

Seven Driving Forces Shaping Media - From 'Trends in the Living Networks'

From Ross Dawson, author of Living Networks. Also included in the downloadable Future of Media Report 2008. (See article for link.) \n\nKey highlights of the 7 driving forces below. (BTW, #2 on Fragmentation is a graph I now keep next to the TV remote to justify to my wife why I'm compelled to switch channels obsessively.) ;-)

rossdawsonblog.com/...seven_driving_f.html

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articles trends social networks society media businesscasual

1. Increasing Media Consumption
Implications:
Average total media consumption will exceed waking hours. Most media will be consumed with partial attention. Advertising impact will decrease.
12 more annotation(s)...
- 2. Fragmentation
- Implications:
  Current mass media markets are ephemeral. Revenues per channel will decrease. In all except a handful of cases, production costs will need to scaled down.
- 3. Participation
- Implications:
  An infinite supply of content. Increased fragmentation of attention. Pro-Am (professional-amateur) content models will emerge.
- 4. Personalization
- Implications:
  Users’ expectations for control over their media will increase. Abuse of personalized advertising will create a backlash. Some will opt-out, and others will opt-in if sufficient value is created.
- 5. New revenue models
- Implications:
  Advertising aggregation will be central to the media landscape. Media companies will segment and unbundle ad sales and content creation.
- 6. Generational change
- Implications:
  Media channels will be increasingly age-segmented. Advertisers will accelerate their shift to new media outlets. Sharemarket valuations will reflect age profiles of audiences.
- 7. Increasing bandwidth
- Implications:
  Video on demand anywhere, anytime. Personal clouds will allow music and video collections to be accessed anywhere without local storage. The rationale for allocated media spectrum and infrastructure will fade.

May

2009

The Twitterverse v0.9 by @BrianSolis & @Jess3

www.flickr.com/...o

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twitter social media networks presentations visualization

in list: Social Media Training Material

Mar

2009

Pew Research Center: State of the News Media 2009

pewresearch.org/...state-of-the-news-media-2009

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pew research media

Dec

2008

There’s Too Many ‘Me, Me, Me’s in ‘Follow Me’ « jelly flux

I'm adding this to my "must read" list as a primer for those new to social media. (And many who have been around a while.) The value is in the post PLUS the comments. Read the comments, too.

jellyflux.wordpress.com/...oo-many-me-me-mes-in-follow-me

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social media protocol twitter presentations

At least five times a day someone posts, ‘Oooh, I’m almost at [insert absurd number here] followers’ and then proceeds to beg for people to help them get more followers as though they were poker chips, and as soon as they reach some magical number, they can ‘cash out’ for the grand prize. But there is no end as people scramble and scurry to continually add new ‘friends’ to their social networks, donning them ‘influencers’ and ‘rockstars’ and other equally shallow and meaningless terms that have absolutely nothing to do with building quality relationships.
Do they engage in meaningful interactions? Do their thousands of contacts somehow augment their lives?
11 more annotation(s)...
- while it’s possible to build real relationships via the web (and I have done so successfully myself), far too many detract from the true value of social networking when their focus is on the quantity in their network instead of the quality of their interactions.
- A large following is not necessarily a bad thing — especially when you’ve built it by virtue of substance for purposes of developing relationships and sharing knowledge vs. shallow attempts at hijacking the system for follow backs solely to promote yourself.
- I think more and more, the ‘valuable’ people on Twitter are the ones that are the ‘unknowns’, if that makes sense.
- And that is how real sharing takes place — by reviewing the posts in your stream, acting on them, commenting on them and engaging in direct conversations — or related, indirect interactions — sparked by the content. In doing so, you expand your arsenal of knowledge, enhance your thinking and build relationships. The latter, for me, is the ultimate value of Twitter, and what I believe is the purpose of social networks that foster community.
- while the theme of my post centered around quantity, I think that the heart of this issue is INTENT.
  
  If your goal is to randomly add thousands of followers for purposes of self-promotion, elevating to ‘rockstar’ status, or to flagrantly hawk your product or service without any interest (or INTENT) in forming relationships with those in your network, you work in direct opposition of the sharing, community-building and quality exchange that can take place, and make it more difficult for those of us who genuinely want to connect with our followers and cultivate a quality forum for knowledge, ideas and substantive conversation.
- We all have a business and things that we’d like to promote, but that promotion is a privilege — NOT a right — and is only afforded to you after you’ve taken the time to ENGAGE your audience, BUILD trust and EARN credibility.
- If you put the effort forth to do that, your healthy, thriving community, rooted in respect and authenticity, will be happy to carry that torch for you and share your accolades with the world. When you take a genuine interest in someone — and they in you — you become invested in EACH OTHER’s success, cultivating a 2-way vehicle for mutual development and advancement vs. a 1-way sales pitch.
- The people you refer to in this post, those in it for vanity and influence rather than relationship and value, behave this way whether or not they do so on Twitter. Twitter only amplifies it.
- here’s where i’m at…kinda new on twitter…reading a lot…adding slowly…and at the honeymoon period of figuring out who i want to interact with and who i want to just observe.
- so…i’m changing my focus a bit. moving from making staetments to asking questions. using people’s specialties as a resource to enhance my education. and in turn, trying my best to be a resource to others.
- Face it, we live in a competitive world. I think that many new to twitter bring that competitiveness to twitter and with that scoreboard right at the top of the screen can easily get carried away.
  
  There are many smart people with great content who we don’t yet know. That unknown content provider for the first time, with social media tools, has an outlet. Hard to blame them for wanting to get heir content to more, faster. Don’t we all.
  
  I’d like to make an easy rule for myself that says if you mention your numbers, you’re dead to me but that’s just not realistic. My nose will be gone and my face spited.

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mel aclaro's Library tagged media → View Popular, Search in Google

Royalty-Free Stock Video, Stock Photos, Vector Images, Sound Effects, Music and After Effects | Pond5

10 Ways to Share Helpful Content in Social Media « Social Media Monitoring and Engagement – Radian6

Seven Driving Forces Shaping Media - From 'Trends in the Living Networks'

The Twitterverse v0.9 by @BrianSolis & @Jess3

Pew Research Center: State of the News Media 2009

There’s Too Many ‘Me, Me, Me’s in ‘Follow Me’ « jelly flux

Selected Tags

Related Tags

Top Contributors

Groups interested in media

Social Media

NewMediaProject

New Media Services Pty Ltd

Blog World Expo -Sponsors

Credibility in the New News

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