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Technorati: State of the Blogosphere 2008
The majority of bloggers we surveyed currently have advertising on their blogs. Among those with advertising, the mean annual investment in their blog is $1,800, but it’s paying off. The mean annual revenue is $6,000 with $75K+ in revenue for those with 100,000 or more unique visitors per month. Note: median investment and revenue (which is listed below) is significantly lower. They are also earning CPMs on par with large publishers.
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Blogs are Profitable
The majority of bloggers we surveyed currently have advertising on their blogs. Among those with advertising, the mean annual investment in their blog is $1,800, but it’s paying off. The mean annual revenue is $6,000 with $75K+ in revenue for those with 100,000 or more unique visitors per month. Note: median investment and revenue (which is listed below) is significantly lower. They are also earning CPMs on par with large publishers. -
Blogs are Profitable
The majority of bloggers we surveyed currently have advertising on their blogs. Among those with advertising, the mean annual investment in their blog is $1,800, but it’s paying off. The mean annual revenue is $6,000 with $75K+ in revenue for those with 100,000 or more unique visitors per month. Note: median investment and revenue (which is listed below) is significantly lower. They are also earning CPMs on par with large publishers. - 5 more annotations...
Social Media News Release: USA.gov
A good example of government agencies using the Social Media PR.
Library of Congress Photos on Flickr - FAQ (Prints and Photographs Reading Room, Library of Congress)
Interesting use of "social tagging" as a method to manage and categorize historical data.
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To gain a better understanding of how social
tagging and community input could benefit
both the Library and users of the collections -
To gain experience participating in Web
communities that are interested in the kinds
of materials in the Library’s collections. - 2 more annotations...
Evolution of Security
"We welcome your comments on postings at the Transportation Security Administration (TSA) "Evolution of Security" blog. Comments submitted to the TSA blog will be reviewed before posting.
This is a moderated blog, and TSA retains the discretion to determine which comments it will post and which it will not. We expect all contributors to be respectful. We will not post comments that contain personal attacks of any kind; refer to Federal Civil Service employees by name; contain offensive terms that target specific ethnic or racial groups, or vulgar language. We will not post comments that are spam, are clearly off topic or that promote services or products.
TSA does not endorse, support or otherwise promote any private or commercial entity or the information, products or services contained on those Web sites that may be reached through links on our Web site."
Secretary Mike Leavitt's Blog
Health and Human Services Secretary blog
New study finds that newspaper blogs fail to increase public dialogue
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In the review of 360 newspapers, Ball State journalism professors Lori Demo and Mary Spillman along with Larry Dailey, a journalism professor at the University of Nevada, Reno, found that 42 percent of newspapers had blogs with political content but discovered commitment to blogging widely varied.
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Eighty percent of bloggers posted no responses to readers' comments.
- 2 more annotations...
Innovation | csmonitor.com
The company combed through its popular instant-messaging service – responsible for roughly half of the world’s IMs – and found that even its most distant users are pretty well connected. With 30 billion instant messages sent by 180 million people in June 2006, Microsoft found that the average social chain between two strangers is only 6.6 steps. And 78 percent of pairs connected within 7 degrees or fewer.
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The company combed through its popular instant-messaging service – responsible for roughly half of the world’s IMs – and found that even its most distant users are pretty well connected. With 30 billion instant messages sent by 180 million people in June 2006, Microsoft found that the average social chain between two strangers is only 6.6 steps. And 78 percent of pairs connected within 7 degrees or fewer.
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