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When NOT to Use Social Media - ReadWriteWeb
These days, everyone is talking about social media and discussing what services and tools to use, how to use them, why you should use them, etc. In fact, if you listened to all the advice out there, you would probably think that no matter who you are, whe
...My heart's in Accra " Unpacking "The Twitter Revolution" in Moldova
Now, two days later, another battle is raging, a far less serious one. Inquiring internet users want to know: Was this a twitter-driven revolution? My friend and colleague Evgeny Morozov appears to have started the Twitter meme, with a thoughtful post in
The problem with social media for most people
I’m not saying that these sites don’t provide value - even to those who aren’t hyperactively engaged in it. All I’m saying is that when you’re making predictions about how awesome these services are going to get - if you’re a social media guru, it ought t
In Italy, An Earthquake Tests Social Media | Personal Democracy Forum
It was 3.32AM (01.32 GMT, EDT Sunday) when a 6.3-magnitude earthquake struck in Abruzzo, a quake-prone region in the center of Italy, killing 150 people and causing severe damages to several cities. The epicenter was about 70 miles (110 kilometers) northe
An Industry Viewpoint: Social Media Services
Owyang helpfully breaks the social media services providers into three categories - large agencies now also offering some social media; the social media boutiques; and individual consultants. I think he's spot on - this is exactly where the market is righ
45 provocative propositions about using social technology
Over the past few months I’ve been working on and off with co-authors Andy Gibson, Amy Sample Ward, and Clive Holtham and Nigel Courtney of Cass Business School, on a book about how we can use social technologies for social benefit.
It’s going to be calle
re:publica’09 » re:publica’09 – Die Konferenz – 1.-3. April 2009 Berlin
Das Weblog zur re:publica'09, der Social-Media-Konferenz in Berlin, die vom 1.-3. April 2009 zum dritten Mal stattfindet. Allgemeine Informationen sind hier zu finden.
Climate Culture Employs Social Media to Turn America’s Universities Green
Social media has been a great tool for spreading awareness about environmental and green issues. Most recently, social media was used to spread the word about Earth Hour and the cost of electricity use. Once again, social media is being used to make an im
Social Media Optimization vs. Social Media Marketing
Social Media Marketing (SMM) and Social Media Optimization (SMO) are two new phrases that popped up last year to define marketing through social media and social networking sites. There seems to be a lot of confusion about what each of them mean and what
Social Media Marketing Industry Report
We set out to uncover the “who, what, where, when and why” of social media marketing with this report.
Watching YouTube » Mediating and Analyzing Social Data.
This paper takes major social tagging systems as examples, namely delicious, flickr and youtube, to analyze the social phenomena in the Social Web in order to identify the way of mediating and linking social data. A simple Upper Tag Ontology (UTO) is prop
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