Matt McAlister's Library tagged → View Popular
04 Aug 06
Ad Rep Finds People Using More Web, Less 'Traditional' Media (MediaPost)
- People are spending more time with the Internet and less time with so-called - mattmcalister on 2006-08-04
SimonWaldman.net » Blog Archive » PVRs and understandable denial in the face of disruptive change
- it’s all too easy to dismiss this as a niche phenomenon. Unfortunately, Craigslist was a niche phenomenon once, as well. - mattmcalister on 2006-08-04
Boob tube meets online maps as TV fans get creative | CNET News.com
- fans are creating Web sites called mashups with details about the programs, including pinpoints of exactly where on a map key events in the shows happened and hometowns of reality show stars. - mattmcalister on 2006-08-04
Journalism.org- The State of the News Media 2006
- There still appears no clear path for transferring to this new medium all the wealth that has long financed journalism for the good of civil society - mattmcalister on 2006-08-04
John Battelle's Searchblog: TVRank: Tell Me What People Are Watching
- What if there was some kind of TelevisionRank that noticed, in real time, what people were paying attention to, right now? - mattmcalister on 2006-08-04
Yahoo's Boulevard Of Broken Dreams
- Yahoo's original content endeavors, from celebrity blogs to the online reality shows, have fallen flat or been stuck in development. - mattmcalister on 2006-08-04
A VC: The Future of Media (continued)
- The mass market wants free and ad supported content, the way they get it on TV today. - mattmcalister on 2006-08-04
The new meaning of programming
- Even if a media giant owns the social network, blogging platform, or any other kind of social media service, it is not actually buying â controlâ over the programming and distribution of media. That privilege will remain with the people, and as s - mattmcalister on 2006-08-04
Time Warner Cable mulls TV ad auction system | CNET News.com
- Time Warner Cable is in early discussions to create an auction place for advertising spots on video-on-demand channels, modeled after Google's AdSense system on the Internet - mattmcalister on 2006-08-04
Research Note - TV 2.0: How To Think Strategically About the Future of TV
- because these shifts are discontinuous, strategy decay, will more than likely, as in other media markets, be violently, suddenly revealed - resulting in a rapid, exponential erosion in market cap and value creation potential. - mattmcalister on 2006-08-04
Net.TV is not TV (as we know it)! The Economics of Open Content
- A research agenda shared by commercial, non-commercial, government and academic stakeholders to address questions concerning long term sustainability and future access is urgently needed. - mattmcalister on 2006-08-04
WSJ.com - NBC Battles, and Joins With, Video Web Sites
- NBC says it feels it must take a tough line with Web sites that show its programs without permission. At the same time, executives recognize that those pirated Internet clips can generate buzz among younger viewers who think watching shows on TV sets is o - mattmcalister on 2006-08-04
MediaGuardian.co.uk | Media | 'Trust me, I'm an advertiser'
- Research by ITV reveals that just one in eight viewers believe TV commercials are truthful and accurate. - mattmcalister on 2006-08-04
Online Sports Ad Spending: Not “Dramatic Dollars” But Starting To Add Up | paidContent.org
- “You’re redesigning your plan and it may be a little bit from each; don’t think it’s just TV — it could be a little less print, a little less outdoor. It’s not yet dramatic dollars … but five years from now it could have a different dimensio - mattmcalister on 2006-08-04
Publishing 2.0 » The Accelerating Pace of Change in Advertising
- the ad industry was predicting that the 2006 TV upfront would hold flat — things are changing - mattmcalister on 2006-08-04
NBC’s Web-Only Episodes Offer ‘The Office,’ a Little at a Time - New York Times
- Progress looms, but at the moment Internet programming is surprisingly unwieldy, more like the early days of radio than 21st-century television. - mattmcalister on 2006-08-04
John Battelle's Searchblog: YouTube Worth $1 BIllion? But Who Will Buy It?
- I personally believe YouTube proves that our culture wants desparately out of the traditional model of force fed television, and wants to move to a model where we participate in it - indeed, where we remix and share it. - mattmcalister on 2006-08-04
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