For years, we have all pined over the lack of a comprehensive comparison of analytics platforms from Omniture’s SiteCatalyst, Coremetrics, Visual Sciences’ Hitbox (previously WebSideStory), and Google. Online marketers and web designers have to sit through cumbersome sales pitches and wade through confusing RFPs to decipher which solution is best for them.
No more I say!
Months ago, SEOMoz posted a request for assistance with just such a comparison and they have yet to complete their report so, most importantly, understand that this is no small task. I encourage comments, opinions, and criticisms as my experiences are dated and incomplete. You’ll notice in particular that I’m a little in the dark on Coremetrics so I’m depending on you to help transform this into an accurate report.
