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16 Dec 07
Blockbuster in talks with handset makers | CNET News.com
Movie rental chain Blockbuster is in talks with all the major mobile phone makers about partnerships aimed at making it easier for consumers to watch movies on the go, Chief Executive James Keyes said on Tuesday.
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Keyes told the Reuters Media Summit he started watching movies on his BlackBerry after some help from a technical expert at Blockbuster and from Jim Balsillie, the co-chief executive of Blackberry maker Research in Motion.
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"The challenge is how do I make this convenient for everybody," Keyes said.
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