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13 Aug 08
The Long Term Impacts of Online Critics on Personal Brands
This post is not about Thomas vs Simon B, but instead about the long term online impacts to personal and corporate brands.
11 Aug 08
The Psychology of Gap Marketing
Aaron’s post hits the bull’s eye. This is such an important topic. Getting one’s customers to feel a sense of ownership in one's product is critical. Foster it, develop it, and support it. What Aaron’s post describes is essential to effective marketing.
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