Home
Marcel Weiss's Library tagged → View Popular, Search in Google
"The most significant trend is that, for the first time in the history of applications (Flurry began tracking application usage in 2008), another app category is rivaling Games. We take the rise in Social Networking apps as a signal of maturation...
"It’s absurd to think about how long Apple must have known about and tolerated this practice. Several panelists had said they had tested out marketing services that may have used bots. They were suspicious because these services provided downloads...
"Having the most apps matters, but having the best apps matters too. The sweet spot for a platform is to do well in both regards."
-
1600 iPad-Nutzer waren für die RJI-Studie befragt worden. Die frohe Botschaft dabei: 84,4 Prozent der Befragten gaben an, das iPad für den Konsum von Nachrichten zu verwenden. Die schlechte: 58 Prozent der Nutzer, die ausgiebig eine Nachrichten-iPad-App verwendeten und noch das Abo einer gedruckten Zeitung besaßen, gaben an, dies höchstwahrscheinlich in den kommenden sechs Monaten zu kündigen. Gefragt, unter welchen Umständen sie ihr Print-Abo sofort aufgeben würden, nannten die meisten einen klaren Zeitpunkt: In dem Moment, in der der Preis für ein App-Abo unter das eines Print-Abos fällt.
-
Das Wired-Magazin startete im Juni noch mit 100 000 Downloads ihres Magazins und muss inzwischen erleben, wie die Verkaeufe auf 23 000 im November zurueckgegangen sind, wobei zwischen Juli und September noch ein Schnitt von 31 000 Ausgaben erreicht wurde.
-
Ebenso sieht es bei Vanity Fair und GQ aus, die aehnliche Einbrueche erleben mussten und unter 10 000 Stueck ihrer monatlichen iPad-Magazine an den User bringen.
- 1 more annotation(s)...
-
Not to mention that so much of the app platform is in the cloud anyway. A computer is just a device that’s a front end to where the real action is.
-
As an avowedly for-profit undertaking which burns through $500,000 a week, it has quite a bit to achieve.
-
Many magazines that are available on the iPad, such as Esquire, People and The New Yorker, have not posted their digital single-issue sales to the ABC. But Vanity Fair sold 8,700 digital editions of its November issue, down from its average of about 10,500 for the August, September and October issues. Glamour sold 4,301 digital editions in September, but sales dropped 20 percent in October and then another 20 percent, to 2,775, in November. GQ’s November edition sold 11,000 times, which was its worst performance since April (when the iPad was released) and represents a slight decline from its average digital sales of 13,000 between May and October.
After Wired’s enormous debut month, the magazine averaged 31,000 digital sales between July and September, but even that fell in October and November, with sales coming in at 22,000 and 23,000, respectively. (For comparison, the magazine sold 130,000 total print editions for October and November.)
-
In the most extreme case of fatigue, Wired sold 100,000 copies of the first issue it put on the iPad in June but only about 22,000 in November, according to statistics culled from the Audit Bureau of Circulations and first reported at Women’s Wear Daily. The chart below is from Silicon Alley Insider.
-
Price. The app is just too expensive for what it delivers. “I just paid $20 for two full years of the paper version,” said one customer identified as Christopher Fluke. “$3.99 per issue for some fancy reformat? I don’t think so.”
-
As a result, magazines can be as large as a 30-minute television show. Wired, for example, is a 250 megabyte file; downloading this through a basic home DSL connection can take about 40 minutes. The digital version of The New Yorker, which is also published by Condé Nast, ranges between 100 and 150 megabytes and can take from 15 to 20 minutes to download.
-
“Our data shows that tablet owners already spend more time using the browser than they do using apps,” said Ms. Rotman Epps. ”Some publishers will start experimenting with using the apps in a browsers, which don’t require downloading, in the coming year.”
-
According to Lookout, the number of apps available for Android increased approximately 127% since August 2010, while iPhone saw a growth rate of 44%.
-
The number of unique developers in the Apple App Store grew by approximately 48% over the past 6 months, while the number of unique developers in the Android Market grew by just over 40%. The Android Market generally has more apps per developer than the App Store. The average number of apps submitted per developer is 6.6 in the Android Market and 4.8 in the App Store.
- 1 more annotation(s)...
-
And how did that compare to revenues from Apple’s App Store? Apple App Store revenues came in at an estimated $1.7 billion in 2010, almost 20 times bigger than Android. And Apple App Store revenue grew at a not-too-shabby 131.9 percent rate. More importantly, Apple accounts for 83 percent of the total estimated app store revenues.
-
Paid apps are now 34 percent of all apps on the Android Market, compared to just 22 percent in August, according to the App Genome Project, a detailed study of more than 500,000 apps by mobile security startup Lookout Mobile Security.
During the same period, the proportion of paid apps in the Apple App Store went down from 70 percent to 66 percent. On Android, 99 cent apps have gone from 60 percent of the Android paid apps to 37 percent.
-
Apple announced today that the number of apps in the AppStore has now crossed 100,000. That’s a remarkable achievement for a platform that launched just 15 months ago.
Selected Tags
Related Tags
Top Contributors
Groups interested in apps
-
iPads in Education
Resources for iPad/iPod inte...
Items: 172 | Visits: 351
Created by: jeffery heil
-
The "must have" list of free applications
The best free applications t...
Items: 32 | Visits: 3535
Created by: Joel Bennett
-
iPad
This is a list of resources ...
Items: 90 | Visits: 495
Created by: Lisa Thumann
Diigo is about better ways to research, share and collaborate on information. Learn more »
Join Diigo