Yule Heibel's Library tagged socialmedia →  View Popular, Search in Google

Fascinating, also in terms of what it means with regard to print advertising (and TV). Print could (would?) often be local - for example, Boulevard Magazine in Victoria).
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Today’s consumer marketplace is highly social, but not because of particular platforms or technologies. The businesses that will be the most successful in the future are the ones that embrace a model that puts people– rather than technology – at the center of products, campaigns and market strategies. Those who achieve the greatest success will recognize that there are many ways to tap the power of today’s social consumer.
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branding wsj.com socialmedia advertising

Intriguing. The abuse directed at Samantha Brick is quite an example of group-think, and a study of how bullying shapes up.
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What Samantha Brick does have that other women lack is confidence, a belief she is in fact attractive. There is nothing wrong with a woman who openly admits to the world that she thinks she’s attractive and is not afraid to flaunt it. But what has really ruffled feathers is that it seems to go against this tacit sisterhood code of modesty of “you’re not meant to say you’re good looking until another female friend says you are.”
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bullying samantha_brick women self_esteem beauty socialmedia

Not sure I'm ready for this...
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The built environment, Boltuch and his colleagues believe, is in need of a social network of its own. So today they’re launching one – called Honest Buildings – that could connect people to the physical spaces where we live and work, the landlords (or companies) that own them, and the tuck-pointing guys and architecture firms who want to compete for our business.

The scope of the site is a bit mindboggling; as of this morning, you can type in any address in America on Honest Buildings and generate a page devoted to it. Imagine, in other words, if Facebook came pre-loaded with a basic profile for every name in the phone book.
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socialmedia buildings architecture cities atlantic_cities technology honest_buildings

Sure, university professors provide a service. But are they really just service providers? And if that's all they have turned into, what does it say about the nature of universities? Change, change, change...
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Because "Harvard students are generally pragmatic and hyper-concerned about maximizing their Return On Time Investment," Gandhi writes, they log onto the site... Besides, he says, students no longer have to pay attention to the professor's lecture to learn the subject matter because "much of knowledge has become commoditized on the web." To solve the problem, Gandhi believes professors must "start thinking of themselves as service providers who must constantly innovate to serve students better."
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socialmedia university professors lecturing teaching harvard facebook education

Evgeny Morozov notes that public outrage over rioters might be playing right into the hands of repressive regimes only too eager to tighten social media controls in their own countries...
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In their concern to stop not just mob violence but commercial crimes like piracy and file-sharing, Western politicians have proposed new tools for examining Web traffic and changes in the basic architecture of the Internet to simplify surveillance. What they fail to see is that such measures can also affect the fate of dissidents in places like China and Iran. Likewise, how European politicians handle online anonymity will influence the policies of sites like Facebook, which, in turn, will affect the political behavior of those who use social media in the Middle East.
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socialtheory socialmedia riots evgeny_morozov socialcritique facebook

Must re-read this later. Good info.

google google+ socialmedia mike_elgan

Useful reference for ...
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The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online
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socialmedia policy reference

Fascinating article about social media's impact on the naturally shy.
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Older media forms once offered vicarious entertainment in exchange for our passivity. We could escape from ourselves by projecting into fictional worlds designed to welcome us and to reinforce our sense of the rightness of the roles tradition forced upon us. The refuge for the shy person, beyond the illusion that entertainment addresses us directly and renders us less alone, was in the rigidity and pervasiveness of such standards. One could disappear into conformity, unthreatened by the sense that everyone else was leading a more exceptional life. But now traditional roles have been discarded, and individuals are instead expected to develop original lifestyles, aspects of which can be appropriated to drive an economy that increasingly relies on stylistic innovations for growth. Social media is at once the field in which these lifestyles are deployed and where they harvested for economic advantage as marketing information. Facebook demands interactivity and does not tolerate passivity. It promises not escape from the self but immersion in it. Under such circumstances, when total self-involvement serves as a perfect substitute for gregariousness, shyness becomes irrelevant. Eventually, it will become nostalgic.
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rob_horning shyness psychology facebook socialmedia

This post can be applied to glean insights into how the Sendai earthquake and subsequent tsunami and nuclear disasters were *mediated* (both in the mainstream and via social media).
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FOMO [fear of missing out] is a great motivator of human behavior, and I think a crucial key to understanding social software, and why it works the way it does. Many people have studied the game mechanics that keep people collecting things (points, trophies, check-ins, mayorships, kudos). Others have studied how the neurochemistry that keeps us checking Facebook every five minutes is similar to the neurochemistry fueling addiction. Social media has made us even more aware of the things we are missing out on.
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caterina_fake fomo socialmedia socialtheory

Being naturally an Eeyore type of personality, I'm not sure that I can deal with the findings in this article... But I guess they're bang-on, and the conclusions are thought-provoking
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Emotion = distribution

I can tell you, anecdotally, that for our Twitter feed, @niemanlab, one of the best predictors of how much a tweet will get retweeted is the degree to which it expresses positive emotion. If we tweet with wonderment and excitement (“Wow, this new WordPress levitation plugin is amazing!”), it’ll get more clicks and more retweets than if we play it straight (“New WordPress plugin allows user levitation”).

For harder data, check out some work done by Anatoliy Gruzd and colleagues at Dalhousie University, presented at a conference last month. Their study looked at a sample of 46,000 tweets during the Vancouver Winter Olympics and judged them on whether they expressed a positive, negative, or neutral emotion. They found that positive tweets were retweeted an average of 6.6 times, versus 2.6 times for negative tweets and 2.2 times for neutral ones. That’s two and a half times as many acts of sharing for positive tweets.
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And from the conclusion:
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on the whole, figuring out how to make people want to share your work with their friends generates a healthier set of incentives than figuring out how to manipulate Google’s algorithm. Providing pleasure — pleasure that someone wants to share — is not an inappropriate goal. And when you broaden out beyond “positive emotions” to the idea of driving arousal or stimulation — positive or negative — the idea starts to fall a little more neatly into what news organizations consider their job to be.
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nieman_journalism_lab joshua_benton facebook socialmedia socialnetworks journalism

Very interesting: Urban planning as not-planning, informed by social media...?

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The rise of social enterprise prioritises human relationships and transactions of social, not just commercial value, says Barrie. ‘It shifts the narrative of renewal from the provision of space to services, with sites acting as places that enable change, rather than dictate them via a masterplan.’ Social productivity, he concludes, presses for a new narrative in urban development. Historically, it has been social networks that have made places.

In online social networks, people have multiple independent groups of friends, often linked to family, shared experience and hobbies. Temporary ties are common-place. People rely upon the recommendation of friends to make decisions. Historically, these are drivers of human association with public space and it has been the physical public realm that has made a market in these relations.’

‘Increasingly, says Barrie, ‘minds copy the workings of the internet and flit sharply from one idea to another, addicted to the breadth of everything, rather than the depth of something This is at odds with one of the traditional functions of places and placemaking: to create fixed opportunities for human interactions and narrative. In this context, physical places start to look like either passing scenery or locations that host uses that enable people to fulfil a task.’

There is nothing new, he continues, about designing places that embrace the sociability and social value of business or human relations. ‘However, places that explicitly integrate the unfolding development of social ventures, or could be described as living rooms for a networked society, have been thin on the ground. 'no doubt because of the risks associated with social enterprise paying rent, the failure to find a profitable operating model for municipal wi-fi, the perception of social business as a means of addressing market failure, rather than creating wealth'.

Approaches to urban development that seek to trigger or build networks

placemaking rudi david_barrie urbanplanning urban_design socialmedia open_source

I like this post by Sam Ladner. I find that the points she makes mesh nicely with the critiques lobbed at The Social Network (the movie), and the inability of Sorkin's take to understand the social transformations that have taken place (and the many more that will take place) via social media platforms.
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He [Gladwell] makes the classic mistake of arguing that a particular technology may (or may not) lead to a particular result. In the real, messy, social world, X technology is not guaranteed to lead to Y results. Nor is X technology guaranteed NOT to lead to Y results. Gladwell commits the same sin as those of social media pundits he so blithely condemns. Namely, Gladwell is a technological determinist with a poor grasp of actual social interaction.

Sociologists, by contrast, recognize the social world is complex and full of exceptions. Their contribution to the phenomena of social change is far more nuanced than Gladwell suggets.
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malcolm_gladwell sam_ladner socialmedia socialjustice socialcritique social_capital facebook

Tumblr founder David Karp explains short-form blogging and how Tumblr competes with Facebook and Twitter.

tumblr david_karp socialmedia mit_techreview video

Excellent critique by Danah Boyd, which brings class issues and other questions of power into the equation.
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Facebook was originally a counterpublic, a public that people turned to because they didn’t like the publics that they had accessed to. What’s happening now is ripping the public that was created to shreds and people’s discomfort stems from that.
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facebook danah_boyd commenting privacy socialmedia

Umair Haque puts a deserved boot to typical (traditional?) social media, calling instead for meaning, organized around reconceptualized definitions of 1. Character; 2. Control; 3. Creativity; 4. Culture; 5. Clarity; 6. Cohesion; and 7. Choreography.

Closing paragraph:
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Social strategies are about reinventing tomorrow. Their goal is nothing less than changing the DNA of an organization, ecosystem, or industry. Want to get radical? Stop applying 20th century principles ("product," "buzz," "loyalty") to 21st century media. The fundamental change of scale and pace that social tools introduce into human affairs — their great tectonic shift — is the promise of more meaningful work, stuff, and organization. Start with "the meaning is the message" instead.
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harvard_business umair_haque socialmedia

Excellent article by Sam Anderson, "The Human Shuffle," about chatroulette.

chatroulette socialmedia socialtheory sam_anderson nymag

Thought-provoking post by Doc Searls: social media is "a crock." What's ignored in all the social media hype is the infrastructure that underwrites the private real estate of Twitter, Facebook, MySpace, etc. The other problem with social media is that "as a concept (if not as a practice) it subordinates the personal."

"Personal and social go hand-in-hand, but the latter builds on the former."

"Markets are built on the individuals we call customers. They’re where the ideas, the conversations, the intentions (to buy, to converse, to relate) and the money all start. Each of us, as individuals, are the natural points of integration of our own data — and of origination about what gets done with it. "

doc_searls socialmedia infrastructure internet

Although not quite (yet) an example of cyber-stalking, I found Victoria Klassen's description of an online-generated encounter with a person who feels entitled to finger-wag her for some perceived moral or behavioral shortcoming(s) noteworthy because it all happened locally. I'm not sure whether that makes it even creepier or somehow just cozier than being digitally accosted by someone a thousand miles away, but I'm certain it says something about the intersection of "real life" and social media at the local level. At any rate, I left a comment describing my own experiences with people like the "creep" she had to deal with.

In the end, Victoria's closing comment is the best answer to those people:
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Bottom line: if you don’t like what I say you have two options: don’t read my stream or this blog, or join the conversation in the open, in the same way as the rest of us.
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Right on.

comments victoria_klassen socialmedia cyber_culture stalking

The title is self-explanatory.

socialmedia how_to reference gtd

Transcript of speech Shirky gave at April 23/08 Web2.0 conference. For me, ineresting to think about in relation to cities, and how industrialization created anxiety about and problems relating to crowding ("slums"). Now, "here comes *everybody*" means that there's another wave of "crowding" or ...crowds, and it's interesting to think about how this might play out.

clay_shirky history socialmedia socialcritique socialtheory web2.0