Yule Heibel's Library tagged → View Popular
The HBR List 2009 - "Breakthrough Ideas for 2009"
QUOTE
This year’s HBR List includes ideas that we think are more useful than fanciful, more immediately practicable than speculative. Although we began compiling and winnowing contenders many months ago, we nonetheless did our best to anticipate the context in which you now read them. Thus some of the articles you’ll find here comment directly on the economic crisis, but most of them address other matters that business leaders must contend with: strategic decision making, tapping new markets, finding and keeping top talent, harnessing network effects, dealing with disruptive technologies and business models.
UNQUOTE
Newspaper revenues to plummet in 2009 says new study
QUOTE
Newspaper revenues in 2009 will plummet while online revenue will grow, states Preview 2009 - a survey of 400 daily newspaper executives by Toronto-based marketing research firm Kubas Consultants.
The online survey of both US and Canadian newspapers, of all sizes, revealed that more executives projected a downward spiral rather than increases in seven out of eight ad revenue categories -including employement classifieds, the "next disaster area," at - 16% projected change, says the report. While online ad revenues appear to grow at 13.6%, automotive and real estate classifieds, among other categories, will see decreasing growth in ad sales of -15.5% and -13.8% respectively.
UNQUOTE
But what are Canadian newspapers doing? "...they are more focused on improving sales technology and upgrading printing equipment." Upgrading *printing* equipment???
"Preview 2009: Newspapers' Outlook on Ad Revenue Growth and Strategic Initiatives" (PDF Kubas)
Read later.
Selected Tags
Related Tags
Sponsored Links
Top Contributors
Groups interested in 2009
-
cue2009
Collection of Web 2.0 sites...
Items: 133 | Visits: 180
Created by: ngibsonz
-
NECC 2009
A list for all the sites sh...
Items: 295 | Visits: 153
Created by: Karen McMillan
-
From Favorites to Bookmarks to Tags to Presentations with Diigo
For presentation on January...
Items: 11 | Visits: 83
Created by: Pat Sine
Diigo is about better ways to research, share and collaborate on information. Learn more »
Join Diigo
