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11 May 09
This is the future: Web-Centric Marketing Tactics « Educational Marketing Group, Inc.’s Brand Manager’s Notebook
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Build and promote a linked, but independent, interactive website focusing on your brand position or tagline as the centerpiece of an awareness-building campaign. Use a variety of viral, online, and traditional techniques to drive audiences to the site, and employ interactive Web 2.0 features to motivate visitor engagement with the brand in ways that aren’t possible on your institutional website.
29 Apr 09
Professors experiment with Twitter as teaching tool - JSOnline
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Marquette University associate professor Gee Ekechai uses Twitter to discuss what she's teaching in class with students and connect them with experts in the field of advertising and public relations.
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But others, particularly those who teach in communications fields, are finding that Twitter and other social media are key devices for students and faculty to include in their professional toolbox.
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29 Sep 08
Work Literacy - Web 2.0 for Learning Professionals
This is an eLearning course with weekly topics and acitivities, now through November 7.
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