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Kate Klingensmith's Library tagged alumni →  View Popular

27 May 09

UD reaches out to alumni with reunion, forum | Delawareonline.com | The News Journal

  • Although this year's event is billed as the first, the concept for the reunion weekend was shaped in part by last year's University of Delaware Forum. That event culminated in Harker introducing the school's new strategic plan and detailing efforts to stake a claim for UD as one of the nation's best colleges.
  • schedule features a series of "showcases" for several colleges and departments on campus and a noon picnic on the campus Green.
  • 1 more annotations...
25 May 09

Using social media to attract donors | UK Fundraising

  • equip your current donors with the tools to use social networking to reach out to their peers and recruit new donors for your cause. You can do this by offering them a fundraising ‘widget’ (like a badge) to display on their profile page on Facebook, MySpace or similar. This will then be visible to their friends, who can click through to a personalised sponsorship page or your charity’s website. This process known as ‘friendraising’ brings you new donors for nothing, and social media makes it all possible.
  • use social networking sites as research tools to build a list of potential supporters for an event. For example, if you’re an organisation planning an awareness event in Birmingham, you might spend a few hours in front of Facebook and MySpace to find groups with similar interests and causes to you in the Birmingham area, and communicate with their members. You may also have existing donors in that area, so communicate with their friends

Friendraise before you Fundraise | SquaredPeg

  • Nearly every time someone on Facebook or Twitter asks for donations towards a cause, whether it’s a Polar Bear Plunge, March of Dimes, etc. I’ll usually give $5 or $10.  Why? Because I have a relationship with that person and I’d like to help them out
23 May 09

'Causes' Social Networking May Be All Talk, No Cash for Nonprofits Seeking Funds - washingtonpost.com

  • he Facebook application Causes, hugely popular among nonprofit organizations seeking to raise money online, has been largely ineffective in its first two years, trailing direct mail, fundraising events and other more traditional methods of soliciting contributions.
  • fewer than 1 percent of those who have joined a cause have actually donated money through that application
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Facebook Applications: The Game Changer?

  • Allegheny College and Butler University (Ind.), among other institutions, have built small applications to republish updates-news stories, campus events, dining hall menus, etc.-already available on their websites
  • The Pennsylvania State University, the University of Michigan, Mississippi State University, and Allegheny College, offer applications allowing students and faculty members to search the library catalog without leaving Facebook
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11 May 09

The Old College Try: Marketing Higher Ed: Niche Social Media Sites

  • why would I want to create yet another account for another social media site
  • I look at our own U and I see where the attempts for the niche alumni association social media site have gone. We've already been through 2 software systems, and yet I seem to get connected to more alumni via Facebook than through the "official" alumni association site.
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