Joan Vinall-Cox's Library tagged harvardbusiness → View Popular

04 Jun 09

Very interesting statistics about who men and women follow

have more stringent thresholds for reciprocating relationships.
females hold a slight majority on Twitter: we found that men comprise 45% of Twitter users, while women represent 55%
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- We found that an average man is almost twice more likely to follow another man than a woman. Similarly, an average woman is 25% more likely to follow a man than a woman. Finally, an average man is 40% more likely to be followed by another man than by a woman. These results cannot be explained by different tweeting activity - both men and women tweet at the same rate.