Skip to main content

Jesus Hoyos's Library tagged customer   View Popular

03 Nov 08

eVergance Blog

This blog is an informal forum for members of the eVergance practice leadership team to share their perspectives on topics related to multi-channel call centers, Web 2.0, knowledge management and other topics central to improving customer service delivery.

evergance.wordpress.com - Preview

evergance crm loyalty Esteban Kolsky CRM Customer customer acquisition

14 Oct 08

Analysis: Consumer or Customer?

The fast changes the economy is experiencing are triggering a shift in buyer behavior. You won't see as many consumers, known for their ability to ingest mass quantities. What you'll see in their place are customers, a wary species known for its ability to sniff out value. CRM can no longer continue feeding the beast of yesteryear, writes columnist Denis Pombriant.

www.crmbuyer.com/64741.html - Preview

customer consumer crm

11 Oct 08

Free RFM Analysis and Customer Segmentation for Direct Marketing Companies

RFM Analysis is a database marketing technique that uses the Recency, Frequency, and Monetary Value of customers to predict when and whether they are likely to buy again. For decades, successful direct marketing companies have used RFM to segment the good customers from the bad, enabling them to apply the Pareto Principle (aka the 80/20 Rule) to their advantage. Using RFM Analysis is essential to developing an effective direct marketing strategy.

Now, for the first time, RFM Analysis is available as an inexpensive Web application built especially for small and medium sized direct marketing companies. With FreeRFM.com™, you can predict customer buying behavior six weeks in advance. Use it to...

www.freerfm.com/Home.asp - Preview

rfm customer segmentation database marketing

02 Oct 08

E-Commerce News: Customer Loyalty: The Customer Loyalty Myth

Customer loyalty is one of many topics generating discussion this week in the world of CRM-centric blogs. What's customer loyalty worth? Many might instinctively respond to that question by saying loyalty is worth quite a lot, but is loyalty in and of itself a worthy goal to pursue? It's awfully difficult to measure, and it doesn't necessarily have much bearing on a company's bottom line.

www.ecommercetimes.com/...64206.html - Preview

loyalty customer

21 Sep 08

Solvis Consulting, LLC: A Customer Definition

Without a concrete definition of what a customer is, your CRM strategy (processes, people, culture, technology), will always have the deal with the "definition of the day". Every employee will have different perceptions of what customer is, affecting the overall customer experience.

solvisconsulting.typepad.com/...a-customer-defi.html - Preview

solvis customer crm customer experience

15 Sep 08

The Perfect Customer Experience: Twitter and Customer Relationships: Made For Each Other

When you’re talking with your best and most trusted friends, there is no need to defend yourself with disclaimers, overly defined examples, or defensible arguments. The conversation just happens. When two friends know each other very well they finish each others sentences.

contextrules.typepad.com/...twitter-and-cus.html - Preview

twitter crm customer experience customer experience

1 - 16 of 16
Showing 20 items per page

Diigo is about better ways to research, share and collaborate on information. Learn more »

Join Diigo