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TransparencyCamp Take Aways for Non-profits | Reno and Its Discontents
This was clearly the conference of the year for my line of work. Sigh... At least I found this post, which is richly detailed and full of good links. Next best thing to being there.
#taxcuts: Creating Twitter Hashtags That Inspire Action | Reno and Its Discontents
Tracy Viselli, AKA Myrna the Minx, on what she did with the #taxcuts hashtag. Fabulous post -- focused on producing desirable outcomes, like getting people to take offline action.
How The National Wildlife Federation Uses Social Media
John Hayden interviews NWF's social-web maven Danielle Brigida.
Five Steps to Finding ROI at Amy Sample Ward’s Version of NPTech
1. what problem are you looking to solve; 2. what strategy do you propose in order to solve the problem; 3. what benefits might execution of this strategy yield? 4. What are the core values you want to see realized? 5. ROI - how will you measure success.
Voce Nation » Are You Developing a Social Media Monitoring & Engagement Strategy?
"very few companies actually have a fully baked social media monitoring and “engagement” strategy. I think part of the problem is that for too long now, too many companies have just wanted to get their arms around the conversation discovery challenge, and
OnTheCommons.org » The Commons as a New Sector of Value-Creation
"It’s time to recognize and protect the distinctive wealth generated by online commons." Cool.
Socialfishing...: It's OK to hate Facebook
I so thorougly agree with Maddie Grant on this: "Here's a little secret for you. I hate Facebook and I always have. I mean really, really hate it. I feed all my stuff to it, but I can't stand it and try not to go in there unless absolutely necessary - the
Wild Apricot Blog : Facebook's New Public Profile Pages: Good News for Nonprofits
"Effectively, Public Profile Pages give nonprofit organizations, businesses, celebrities and other public figures and groups the same full functionality for social networking that's been enjoyed by individual (non-public) Facebook members – something long
HOW TO: Manage Multiple Social Media Profiles
Keeping profiles up to date and maintaining an active presence in multiple social networks is a pain in the ass; some good ideas and tools here for making it a little less so.
Consulting at Consulting, Online Communities, and Social Media: Fast Wonder Blog
A great "hire me" page. (Dawn Foster's got more chops re doing community management and marketing her services than anyone else I can think of. Lessons to be learned throughout her site.)
Master List (A Wiki of Social Media Marketing Examples)
Holy bejesus -- this is a HUGE resource. Many hundreds of examples of executed corporate social-media-marketing strategies. As best I can tell, just lists -- no commentary/reviews. But that's fine.
Being Peter Kim: A Wiki of Social Media Marketing Examples
"I created a framework to port A List of Social Media Marketing Examples into a wiki. I also invited the 166 people who've left comments on that post to become the initial collaborators in the new effort."
Presentation Zen: Where can you find good images?
List of free/cheap resources for photography, illustrations, fonts.
Community Manager Responsibilities and Goals | Connie Bensen
Eight areas: online marketing/outreach strategies/building brand visibility; public relations; customer and technical support; product development and QA; sales and business partnerships; internal web2.0 ambassador; reporting; goal setting and professiona
WebWorkerDaily » Archive Web Work 101: 10 Apps You Can’t Do Without «
"a list of apps you’ll need to run your web-working business."
Facebook: Not in the Clear - BusinessWeek
Reactions to Facebook's damage-control work in wake of the terms-of-service fiasco.
Is your nonprofit in data denial? | SPURspectives
"And every day that you just “get by” is robbing you of powerful opportunities to strengthen your base and deepen donor loyalty.
To achieve the level of customization required to engage every donor through the complete cycle of recognition - acknowledgem
People on the Move in the Social Media Industry: Feb 23, 2009
Dive in a few paragraphs and you'll find a great list of social-media job hunting sites.
Community Manager - Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
Owyang's posts on the topic -- must-follow.
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