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Joint Ventures-Be Picky!
The whole point of a Joint Venture is that two (or three, four or ten) heads are better than one, two audiences are better than one, two networks are better than one. You utilize each other’s respective skills, network, and leads to create a complimentary package,product, or service offering. Wonderful! However, here are some things to look out for:
Do I really have to sell?
Professional coaches offer meaningful services to people — services that can have a powerful impact in their client’s lives. Unfortunately, GETTING clients is one of the biggest problems in professional coaching because many coaches are skilled at working WITH clients but have less skill (and interest!) in selling their services. So consider this a sales 101 lesson specific to professional coaches.
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