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Chris Hart's Library tagged strategy   View Popular

12 Jan 09

Battle Stations - WSJ.com

  • First, what does this project do to support the company's strategy. The second is what is the business case. And the third is around risk
  • The source of competitive advantage is knowing how IT can help your business
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09 Apr 08

MediaPost Publications - Digital Nonsense: Five Strategies To Understanding A World Of Digital Marketing Noise And Confusion - 04/09/2008

Here's a quick list of five things you really need to know in order to build a strong digital marketing strategy for your brand.

publications.mediapost.com/index.cfm - Preview

digital marketing strategy brand

  • What does your Brand Neighborhood look like? What I mean is, what sites or brands are your customers coming from and going to before and after they shop your Web site?
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