For instance why would you want to simply link to http://wired.com, when you can link to
http://www.hugeurl.com/?OGMzNjgzNjI0YjQ1MWJlODBjMWIyZWUyNzQ5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Now that my friends is a URL to be proud of. And, just like tinyurl your audience has no clue where it will lead — could be a porn link, could be a virus laden site from Russia, could be your blog, who knows and who needs to, it’s huge, that’s what counts.
