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MediaPost Publications Analytics As A Secret Weapon 08/07/2009
Analytics As A Secret Weapon - 08/07/2009
Loyalty to (or Investment in) Apple App Store Makes Switch from iPhone Tough
The G1 with Google and Palm Pre devices and carriers are enticing, but a big time and money investment in Apple App Store makes moving to a new platform difficult to justify, especially as vendors run out of ways to differentiate the actual devices.
MediaPost Publications Have You Ever Binged Yourself? 06/10/2009
Have You Ever Binged Yourself? - 06/10/2009
MediaPost Publications News Analysis: Traditional Media Drops Exceed Expectations 06/03/2009
News Analysis: Traditional Media Drops Exceed Expectations - 06/03/2009
MediaPost Publications Time Spent Is The Right Metric To Measure Engagement 06/03/2009
Time Spent Is The Right Metric To Measure Engagement - 06/03/2009
Apple, Google Consider App-Sharing Tools - BusinessWeek
Smartphone software makers weigh features that will make it easier to share downloadable apps, upending the way we acquire and use wireless games and tools.
MediaPost Publications Social Networks As New Revenue Stream - 10 Ways To Thrive 06/01/2009
Social Networks As New Revenue Stream - 10 Ways To Thrive - 06/01/2009
MediaPost Publications Digital Radio Ad Spending Surges Amid Medium's Downturn 05/22/2009
Digital Radio Ad Spending Surges Amid Medium's Downturn - 05/22/2009
MediaPost Publications Twits: Why Twitter Won't Change Marketing 05/18/2009
Twits: Why Twitter Won't Change Marketing - 05/18/2009
Six Ideas for Growth From the ANA - Advertising Age - News
The recession has ended. That, at least, was the message from Charles Schwab's Liz Ann Sonders at ANA's conference last week,
MediaPost Publications Armani Exchange Launches Mobile Campaign 04/15/2009
Armani Exchange Launches Mobile Campaign - 04/15/2009
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