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Fink & Fuchs Public Relations AG: Authentizität und Inszenierung
Interview mit Prof. Dr. Peter Szyszka, Professor für Public Relations an der Universität Wien
100 Social Media Guidelines | digitalpublic.de
Text in German but links to English guidelines
Social Media Case Studies | The Parallax View
"There’s more and more case studies on social media, web 2.0 and enterprise 2.0. Keeping track of them all is an on-going project. Here’s some of the ones I’ve been looking at lately. This is not meant to be a definitive list, it’s more like a set of bookmarks, but if there’s a really good one I’ve missed out, please add a comment* or ping me on Twitter, on my remiss and I’ll add it. "
Social Media-Guidelines, Social Media-Policy in Unternehmen
Rechtsanwalt Christian Solmecke beleuchtet Social Media-Guidelines / -Policys
Globally local - locally global : Highlights from the Global Intranet Trends for 2010
Jane McConnell likes "to share a preview of some major observations from this year's survey. These points and others are developed in the Global Intranet Trends for 2010 report."
Intranet 2.0 after the global financial crisis? » Column Two, James Robertson
"Heading towards the end of the year, it’s interesting to start to look back on what has been a roller-coaster of a year. The Global Financial Crisis seems to have transformed everyone’s thinking, and the ripples are still being felt in every industry.
So what has this meant for the present and future of intranets?"
Like Love Social Media changes everything …… « Finance 2.0 (electrouncle)
"Die Somesso 2009 in Zürich ist vorbei. Es war eine sehr gelungene und hochkarätige Veranstaltung in einem kleinen aber dafür qualitativ absolut hochwertigem Rahmen. Die Teilnehmer setzten sich überwiegend zusammen aus Angehörigen von Beratungsunternehmen, Social Media Profis, Agenturen, einigen wenigen Entrepreneuren und noch weniger Angestellten von Banken."
B.L. Ochman's blog: 10 Things Social Media Can't Do
"Amid the endless pronouncements about social media -- often shortened to "social" these days by consultants trying to sound like they know what they are talking about -- is the reality that social media is not a solution, or a sure bet."
Mehr Mensch weniger Corporate – Interview mit Uwe Knaus, Daimler-Blog | Miss Creative Classy
miss creative classy ist "nach Stuttgart “zum Daimler” geflogen, um Uwe Knaus, den Macher hinter dem Daimler-Blog, persönlich zu fragen, wie man die sensible Gratwanderung zwischen Social Media Begeisterung, traditioneller Marke und Großkonzern hinbekommt."
Master List (A Wiki of Social Media Marketing Examples)
"Please note - lists on this wiki are limited to 500 items. For an additional 500, be sure to visit Master List 2. And the third 500 has started on Master List 3."
Ein Jahr Social Intranet. Mit Atlassian Confluence zum Intranet 2.0. | Besser 2.0
"Ein wichtiger Teil unserer Social Media „Weltanschauung“ resultiert aus unserem eigenem Social Intranet. Es basiert auf dem Enterprise Wiki Confluence von Atlassian und heisst bei uns intern einfach nur „Teamweb“. Das Teamweb ist jetzt über ein Jahr alt und mit etwas Abstand zu den Feierlichkeiten möchte ich im Folgenden unsere Erfahrungen und Erkenntnisse aus diesem Jahr beschreiben."
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