Frank Hamm's Library tagged Social-media →  View Popular, Search in Google

Social media isn’t inexpensive, it’s just different expensive. To do it well requires a tremendous time commitment, and regardless of what your life and lifestyle entails, the time you spend on social comes with an opportunity cost price tag. Thus...

ifttt pinboard Social-Media Strategy Personal-Branding Reputation-Management Tutorial

Über Soziale Netze haben Mitarbeiter ganz andere Möglichkeiten als früher, Informationen zu verbreiten. Firmen sind verunsichert, wie sie mit dieser Kommunikationsmacht umgehen sollen. Regeln sind ebenso notwendig wie eine Sensibilisierung der Mit...

ifttt pinboard Social-Media Guidelines Social-Media-Guidelines HR

Companies are social and always have been. But we have come to realize that we’ve greatly underleveraged the power of human interaction now that new social technologies have arrived that dramatically amplify our efforts, reshape the very nature of...

ifttt pinboard Collaboration Communication Social-Business Enterprise20 Social-Media

Taking a look at the top three roadblocks, it makes sense that concerns over ROI measurability, legal issues and strategy would make executives hesitate in their adaption of a new marketing platform. Having said that, social engagement is actually...

ifttt pinboard Social-Media Social-Business ROI Strategy

Am letzten Freitag ging nicht nur die re:publica zu Ende, sondern auch die spannende Subkonferenz co:funding . Die Bilanz fällt gemischt aus: In Deutschland ist erst einmal das “Kästchendenken” groß geschrieben, in jeder Hinsicht. Es mangelt vor a...

ifttt pinboard Crowdfunding Banking Social-Media

Häufig kommt es vor, dass IT-Umsetzung in Unternehmen zunächst ohne Beteiligung des Betriebsrates erfolgt, obwohl dieser von vorne herein hätte einbezogen werden müssen. Darunter fallen auch alle Maßnahmen, die mit Social-Media-Nutzung im Unterneh...

ifttt pinboard Social-Media Betriebsrat Recht

der neue Beruf des Social Media Managers ist bei E-Plus vertreten. Diesen wollen wir Ihnen heute näher vorstellen. Rede und Antwort steht uns dabei Ulf Kloevekorn, der seit fast einem Jahr als Social Media Community Manager für die E-Plus Gruppe i...

ifttt pinboard Social-media-manager social-media Public-Relations community-management E-Plus

Dennis Sulzmann: Würden Sie als Hersteller ein Produkt ohne Gebrauchsanweisung verkaufen? Oder einen Kollegen bitten, Sie während Ihres Urlaubs zu vertreten – ganz ohne Absprache? Es gibt viele Beispiele dafür, wie wichtig Einweisungen sind. Auch ...

ifttt pinboard Social-Media Social-Media-Guidelines Public-Relations

There are many reasons to monitor conversations on social media. If you have an active social media strategy for your business, you need to listen to what your customers are talking about you. Content publishers and marketers may wish to monitor t...

ifttt pinboard Social-Media Tools Monitoring Social-Media-Monitoring Free

Twitter liefert inzwischen genug Daten, um Aussagen über den Gesundheitszustand der Bevölkerung zu treffen. Der Dienst macht das besser, als Ärzte es können.

ifttt pinboard Hirntumorwatch Twitter Social-Media

after engaging in private discussions earlier this week with General Motors Director of Social Media Mary Henige as well as a public discussion I co-hosted yesterday on Blog Talk Radio with communications strategist and author Deirdre Breakenridge...

ifttt pinboard Social-Media Collaboration Public-Relations Corporate-Communications GM General-Motors Internal-Relations

I’ve started using Sprout Social to manage the social media for one of my client projects and I LOVE it! This is just a short post to weigh in on how much a user interface matters these days.

ifttt pinboard Social-Media Social-Media-Monitoring Monitoring Analytics

I approach sessions like the Yammer Tour with a healthy mix of enthusiasm and scepticism. The buzz around social, and Yammer in particular, is great. But the Kool Aid radar needs to be turned up to 11. Yammer itself has had more success than any o...

ifttt pinboard Microblogging Blogging Social-Media Enterprise20 Software Social-Networking

Tara Coomans: "Sandy Carter has the chops to write a book on “social business” she’s the VP of IBM’s Social Business Evangelism. As a daughter of an “IBM’er” I’ve watched with fascination as IBM has transformed itself in the past 25 years. "

Social-Business socbiz social-media SMCHI .for.injelea

"collects all Synthesio’s best practices, experiences, and practical learning amassed from working with leading brands of all industries around the world in customer insights "

social-media social-media-monitoring tutorial Synthesio Monitoring Public-Relations Presentation slideshare

"Did your strategy and tactics meet your planned objectives using the time and resources you had projected? That’s because social media can be utilized inside a company for so many different things, not just marketing, but areas that are normally considered “cost centers” like human resources, legal, IT, and public relations. Have you ever calculated the return on investment of your HR division?"

"Social media in itself is not a strategy – it is a tool, a tool that is integrated into the things that your company has always done. "

public-relations ROI Social-Business social-media Strategy socbiz

Sehr guter Artikel von @punktefrau darüber, dass "DIE" Unternehmenskommunikation in Zeiten von Social Media nicht komplett ist ohne die Mitarbeiter, die auch kommunizieren.

unternehmenskommunikation kommunikation corporate-communications public-relations social-media .for.injelea

Markets are conversations so business is social. An era changes the way wo do business. Really? We're just going back to the roots.

Social-Business conversation Marketing social-media .for.injelea harvard-business-review

"All the information you need about Lufthansa's online activities.
In a compact overview, the Newsroom brings you the latest news updates about the airline, instantly.

Additionally, Lufthansa offers you a variety of options to network with the Company and other people, and share information on products, promotions and aviation generally. Select your channel and keep posted on the Lufthansa world."

social-media newsroom public-relations Lufthansa social-media-newsroom news-release

in list: Social Media Newsrooms

"Facebook, Twitter, YouTube -- die Social Media-Kanäle der Stadt Frankfurt am Main auf einen Blick. Mit netten Texten aus der Europastadt garniert"

social-media social-media-newsroom Newsroom public-relations press-relations

in list: Social Media Newsrooms