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Was heißt Social Media?
Das Konzept “gegenseitiger Austausch” scheint also nicht zu genügen, um Social Media zu definieren. Robert Scoble hat vor etwa einem Jahr eine Neun-Punkte-Liste für die Definition des Begriffs zur Diskussion gestellt.
Intranet 2.0: Social media adoption
via: frank No longer a nice-to-have for most, the new, emerging workforce expects their organization to match the pace of technology and deploy social media tools.
Twitter: A two-way social computer?
Key points that jump out are “social computer” and “no complexity.”
Metrics: What is the impact of social media on organizations?
a little, albeit comprehensive, list of metrics to measure the impact of social media. The following list is an excellent start for the evaluation of the impact or return of investment of social media
ROI of the social web: metrics, paradigm shift and the new enclosures
Metrics may be harder for the social web but nonprofits would be unwise not to try it - in part because the social web also leading to greater pressure for transparency.
Social Media and Simplicity, Part 6: Context
series on how freelancers can use social media and the principles of simplicity to build their business
Modernista Dismantles Site, Trusts the 'Net to Share Its Ethos - MarketingVOX
what better way to show clients you "get" Web 2.0 than to let the democratic process absorb you?
Flexible Fantastic « wonderwebby
I’m often amazed how much I have come to depend on social media to be effective at work.
The Experts vs. the Amateurs: A Tug of War over the Future of Media - Knowledge@Wharton
The likely outcome: a hybrid approach built around entirely new business models, say experts at Wharton
Logic+Emotion: Social Networking Will Become Ubiquitous
So what's a marketer, designer, PR rep, Advertiser to do with social networks? I say, help facilitate those human connections. Provide value. People will say good things about your brands, products and services for it.
Social Technographics: Wer macht was in Communities - eLAB-Blog
The Social Technographics Ladder.
The future of social networks: Social networks will be like air
They will be anywhere and everywhere we need and want them to be. And also, without that social context in our connected lives, we won’t really feel like we are truly living and alive
Starbucks and the 21st Century Suggestion Box
Companies like Dell and Delta have already experimented with these "online suggestion boxes" and now Starbucks is looking for new ideas from members of the wider Starbucks community.
Trends: Corporate Adoption of Social Media: Tire, Tower, and the Wheel
Metaphors aside, the descriptions are accurate as to what corporations are going through
20+ sources to read about the web | social media and green horses
Copyright and the Commons
Sociological studies of virtual worlds
Network Theory & Social Networks
Attention economy of the Web
A History of the Social Web - Trebor Scholz 'journalisms' - Collectivate.net
geht sehr schön auf die historischen Wurzeln ein, toll
Trends in Adopting Web 2.0 for the Enterprise in 2007
This report seeks to explore the adoption of Web 2.0 technologies in 2007 and the future of social media initiatives in enterprise-size organizations. Discussed herein are the current uses of Web 2.0 technologies such as blogs, wikis and social networking
measurement in complex systems
the social media ecosystem is more often a complex environment than it is a simple one ... By measuring the system we may actually change its state
The Social Media Spiral
I also like the distinction that the web moves from 'push' to 'pull' at the 'aggreggation' point
Science 2.0: Great New Tool, or Great Risk?: Scientific American
how researchers are beginning to harness wikis, blogs and other Web 2.0 technologies as a potentially transformative way of doing science
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Beyond blocking: Embracing the social web
A selection of web2.0 socia...
Items: 113 | Visits: 54
Created by: M McBride
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Advertising-Customer: The Break-Up
This is a great video that ...
Items: 1 | Visits: 76
Created by: Michael Marlatt
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A Look at Social Media & Recruiting
This list showcases informa...
Items: 8 | Visits: 91
Created by: Michael Marlatt
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