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14 Apr 08

Wie sich Web 2.0 verwöhnte Kunden emanzipieren und identifizieren

blog.doubleslash.de/...manzipieren-und-identifizieren - Preview

crm customer interaction communication publicrelations

01 Apr 08

Corporate Social Responsibility: New Application Landscape For Social Software?

Perhaps too early to tell whether a large company can really balance its market objectives with societal expectations. the company had operated in relative isolation from its external stakeholders, including nonprofits, government agencies, consultancies,

mikeg.typepad.com/...corporate-socia.html - Preview

socialsoftware arenen publicrelations organizational pathologies communication culture