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11 Apr 06

IBM Seeks to Rule Innovation

  • Big Blue’s new program that involves helping other companies develop the new technologies.



    It works like this: cash-strapped startups and even bigger companies get access to IBM’s deep pockets and expertise. In return, IBM gets at least some ownership of the technologies that develop out of these deals.
31 Jan 06

Math Will Rock Your World

  • A generation ago, quants turned finance upside down. Now they're mapping out ad campaigns and building new businesses from mountains of personal data

Mining the Two Types of User-Supplied Content

  • rise of math in business, from analyzing clickstreams to tracking blog conversations
    From the mountains of search queries in Google to the ever-increasing purchase histories at Amazon, we have more data than we know what to do with.
    In general, there are two kinds of user-supplied content: User-added content:Intentional content. That content which users input themselves. This includes blog posts, comments, reviews, ratings, links, RSS subscriptions, podcasts, and video. User-generated content:Unintentional content. That content which accrues as a byproduct of the actions of users. This includes clickstreams, purchase history, RSS read stats, search history, and other artifacts of behavior. User-generated content serves as evidence that a user passed that way, like footprints.
25 Dec 05

Disney site lets customers design products | CNET News.com

  • Disney's online shopping site on Wednesday launched its first "You design it" feature in a move aimed at riding the fast-growing trend toward giving choosy Internet shoppers exactly what they want.
09 Aug 05

Organizing for CRM

  • Organizing for CRM

    Companies should treat a customer-relationship-management solution as a product or service and its users as internal customers — by making it valuable, pricing appropriately, advertising, and providing after-sales support.

Steering customers to the right channels

  • Steering customers to the right channels

    Migrating customers to a new channel can be a pain — for them, the company, and its channel partners. But the rewards can make the effort worthwhile.
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