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14 Oct 09

Streams, Walls, and Feeds: Distributing Content Through Social Networks and RSS (Jakob Nielsen's Alertbox)

"Users like the simplicity of messages that pass into oblivion over time, but were frequently frustrated by unscannable writing, overly frequent postings, and their inability to locate companies on social networks. "

www.useit.com/...streams-feeds.html - Preview

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18 Aug 09

Top 10 Web 2.0 Activities for Ecommerce | Get Elastic

Is social media/Web 2.0 for retail just hype or an essential part of doing business in the 21st century?

The Wikipedic definition of Web 2.0 is “a second generation of services available on the World Wide Web that lets people collaborate and share information online.” Wikipedia, being a user-generated knowledge base, is itself Web 2.0. In the ecommerce context, Web 2.0 includes leveraging social commerce on your own site, blogging/podcasting and participating in social networks like Youtube, Facebook, Twitter — and anywhere you or your customers can create and share content.

Retailers often wonder what Web 2.0 / social media activities to be involved with, so this post ranks what I believe are the top 10 Web 2.0 activities for ecommerce based on their business impact.

www.getelastic.com/top-ten-2-dot-0 - Preview

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15 May 08

Get Your E-Store Reviewed on Facebook - Get Elastic Ecommerce Blog

Facebook recenly released a guidebook for businesses titled: Facebook Insider’s Guide to Viral Marketing. Don’t get too excited about the title, just because you set up a Fan Page for your business and buy a few social ads does not mean you’ll unleash a profit-virus, or even make a ripple in the pond. But the guide does help you understand what Facebook has made available for you and how to get a Page all set up.

www.getelastic.com/facebook-pages-reviews - Preview

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31 Mar 08

Mobile Web Trends & Products, March '08 Update - ReadWriteWeb

When it comes to keeping track of Mobile Web trends and products, Rudy De Waele has his finger constantly on the pulse. This month Rudy gave a presentation at the Plugg Conference in Brussels about Mobile 2.0. It was an update to the one we featured in September '07 and as usual it is a fantastic overview of the Mobile Web space. I've picked out some highlights below, and embedded the whole slideshow at the conclusion of this post (via Slideshow).

www.readwriteweb.com/...eb_trends_products_march08.php - Preview

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