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04 Oct 09

GPS Megamission München Video - Orbster - MyVideo Österreich

www.myvideo.at/...GPS_Megamission_Muenchen - Preview

augmented reality location based gaming trends bestpractice beispiel example

YouTube - Invizimals

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location based gaming augmented reality trends

08 Jul 09

The Decline of Traditional Advertising and the Rise of Social Media | PR2.0

www.briansolis.com/...g-and-the-rise-of-social-media - Preview

research socialmedia marketing zahlen growth wachstum trends mobile advertising zukunft business

rise of new, highly interactive mobile platforms and networks that increasingly capture our attention and time
spending will increase
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- of 34% –

06 Jul 09

Samsung Instinct surpasses iPhone in ad impressions: Millennial Media - Mobile Marketer - Research

www.mobilemarketer.com/...3521.html - Preview

samsung iphone mobile marketing research zahlen daten studie trends

increased to 59 million nationwide
There is a combination of more mobile users overall and increased page views per user and also a greater processing power, screen size and network speed of devices which is delivering a much-improved mobile Web experience

30 Jun 09

Trend Spotting Service Trendrr Switches to Freemium Model

mashable.com/...trendrr-freemium - Preview

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23 Jun 09

The ROI of being social at work | The AppGap

www.theappgap.com/i-of-being-social-at-work.html - Preview

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MIT research shows that 40% of creative teams productivity is directly explained by the amount of communication they have with others to discover, gather, and internalise information. In other MIT studies, research shows that employees with the most extensive digital networks are 7% more productive than their colleagues. Furthermore, those with the most cohesive face-to-face networks are 30% more productive.

15 Jun 09

The Hitchhikers Guide to The Communication Ideal | Jonathan MacDonald

www.jonathanmacdonald.com/?p=3412 - Preview

trends change new media old digitalvagabundo theorie theory socialmedia interaktion interaction mediendemokratie

existing landscape, has ultra-effective capabilities to be ultra-connected to one another, along with information and content
more personal
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- more trustworthy
- I&C are not people at all - they are information, content, products, services, etc
- Citizens have a multitude of networks that are centered around shared belief, shared purpose, shared circumstance and shared DNA

10 Jun 09

msearchgroove » Blog Archive » The Real Value of The App Industry & The Real Opportunity For App Stores; Why Apple Doesn’t Rule The Roost

www.msearchgroove.com/...hy-apple-doesnt-rule-the-roost - Preview

mobile marketing apps research zahlen daten fakten study studie business trends

tled Apple has made no more than $20 - 45m in revenue from the app store,
Opera Mini’s success story underlines the potential of the app market beyond just the iPhone
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- If Apple can do nearly $1 billion in sales its first year and has 10.8 percent smartphone market share worldwide, how much is the total smartphone app market worth
- $3.2 billion in 2009 alone
- direct app revenue, and does not include advertising, in-app sales, carrier data revenues, feature phone app sales, and other yet-to-be-developed revenue models

09 Jun 09

tweetcloud - what's being said?

tweetcloud.com - Preview

research trends monitoring twitter tagcloud tag search suche

30 May 09

Jeder Zweite findet Leben ohne Internet undenkbar (Presseinfo Internet) - BITKOM

www.bitkom.de/59437_57983.aspx - Preview

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55 Prozent der Deutschen können sich ein Leben ohne Internet nicht mehr vorstellen

29 May 09

26 May 09

MobiAD » Mobile Advertising News » UK Mobile Advertising Spend Doubled In 2008

www.mobiadnews.com/?p=3580 - Preview

research zahlen mobile daten fakten advertising marketing trends

total figure
£28.6 million, an increase of 99.2% year on year.
2 more annotations...
- Mobile internet usage grew from 8.6m in Dec 2007 to over 11m in Dec 2008
- 70% of mobile media users find innovative ad formats actively appealing.

25 May 09

In South Korea, All of Life Is Mobile - NYTimes.com

www.nytimes.com/...25iht-mobile.htm - Preview

mobile marketing society gesellschaft trends technologie technology zweinull zukunft digital zahlen fakten daten

mobile gift-giving possible
Each day, 70,000 mobile gifts
4 more annotations...
- Public transportation, convenience stores, Internet cafes, discount stores and online shopping malls accept credit cards or T-money by mobile
- But most shops and restaurants do not,
- In 2008, 22.8 trillion won changed hands each day through Internet banking in South Korea
- Of that amount, mobile handsets handled only 151 billion won, less than 1 percent, according to the Bank of Korea

22 May 09

The Law of the Pack - HBR.org

hbr.harvardbusiness.org/...1 - Preview

networks netzwerk netzwerkeffekte theorie theory socialmedia trends

The Internet is a network of networks,
one-to-many—or broadcast—network
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- one-to-one—or transactional—network
- many-to-many—or group-forming—network
- GFNs,
- Metcalfe’s Law,
- etcalfe’s Law understates the value created by a group-forming network as it grows
- the number of possible groups equals 2ⁿ. So the value of a GFN increases exponentially, in proportion to 2ⁿ
- most powerful application of Reed’s Law may be in the business-to-business space.