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Redefining the CEO Agenda for the 21st Century - Umair Haque

Or consider what Eric Schmidt said today: that Google has a "moral imperative" to help publishers benefit from advertising. That's a living example of one of the principles we've discussed - good beats evil - being used to make real-world strategic decisions.\n\nHow many other CEOs have mentioned the words "moral imperative" recently? Almost none. The results of a search on that phrase related to CEOs, for example, are almost all Eric Schmidt - and I stopped counting after ten pages of results. More tellingly, the inverse search - CEOs who aren't Eric Schmidt talking about a moral imperative - yields almost no meaningful results.\n\nCan you imagine Steve Ballmer, Steve Case, Chuck Prince, Michael Eisner, Rupert Murdoch, or Jeff Immelt talking about a "moral imperative"? It's about as likely as Elvis coming back from the beyond. Why don't they? Because orthodox management and strategy have given them tools and concepts built for an industrial era. Perhaps it's no surprise, then, that the companies they run (or ran) are falling squarely into strategy decay.\n\nAnd that's how Google ends up in a league of it's own. Schmidt's quote is important because it's a vivid demonstration of Google having the courage to question business as usual - in fact, this time, Schimdt is challenging perhaps the foundational orthodoxy of industrial-era business.\n\nGreed is good, right? Wrong. In fact, good is good: today, it's good that can be deeply strategic, and powerfully profitable.\n\nThink about that for a second.\n\nNo - Google doesn't always get it right, it doesn't always do no evil, and doing good isn't the only new principle of management (here's another one). In the coming days, we'll discuss Google's weaknesses. But Google - to resort to an inelegant turn of phrase - gets it.\n\nI discuss Google often because I think it just might be the first real 21st century business: a company with a radically different set of principles wired into it's DNA. Larry, Sergey, and Eric, I think, understand intuitively that the tools and c

Tags: Management, systemsthinking on 2008-08-15 and saved by3 people -All Annotations (0) -About

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Can Nature Teach us Good Research Practice? A Critical Look at Frederic Vester’s Bio-cybernetic Systems Approach

Can Nature Teach us Good Research Practice? A Critical Look at Frederic Vester’s Bio-cybernetic Systems Approach

Tags: systemsthinking, cybernetics, management on 2008-06-29 -All Annotations (0) -About

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Simon Caulkin: 198 reasons why we're in this terrible mess | Business | The Observer

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