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Mashable Mind Map: What is the Future of Blogging?

Tags: blogging, trends on 2009-07-07 and saved by 9 people -All Annotations (1) -About

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The New Socialism: Global Collectivist Society Is Coming Online

Tags: business, trends, web2.0, government, innovation on 2009-07-01 and saved by 34 people -All Annotations (108) -About

more fromwww.wired.com

The frantic global rush to connect everyone to everyone, all the time, is quietly giving rise to a revised version of socialism.
digital socialism may be the newest American innovation.
the new socialism runs over a borderless Internet, through a tightly integrated global economy. It is designed to heighten individual autonomy and thwart centralization. It is decentralization extreme.
I use socialism because technically it is the best word to indicate a range of technologies that rely for their power on social interactions. Broadly, collective action is what Web sites and Net-connected apps generate when they harness input from the global audience.
When masses of people who own the means of production work toward a common goal and share their products in common, when they contribute labor without wages and enjoy the fruits free of charge, it's not unreasonable to call that socialism.
But there is one way in which socialism is the wrong word for what is happening: It is not an ideology
It is a design frontier and a particularly fertile space for innovation.
Groups of people start off simply sharing and then progress to cooperation, collaboration, and finally collectivism
The online masses have an incredible willingness to share.
Sharing is the mildest form of socialism, but it serves as the foundation for higher levels of communal engagement.
When individuals work together toward a large-scale goal, it produces results that emerge at the group level.
Thousands of aggregator sites employ the same social dynamic for threefold benefit. First, the technology aids users directly, letting them tag, bookmark, rank, and archive for their own use. Second, other users benefit from an individual's tags, bookmarks, and so on. And this, in turn, often creates additional value that can come only from the group as a whole.
"from each according to his ability, to each according to his needs" because it betters what you contribute and delivers more than you need.
these sites put in far more energy than they could ever get in return, but they keep contributing in part because of the cultural power these instruments wield.
That is the whole point of social institutions—the sum outperforms the parts.
Organized collaboration can produce results beyond the achievements of ad hoc cooperation.
In contrast to casual cooperation, collaboration on large, complex projects tends to bring the participants only indirect benefits, since each member of the group interacts with only a small part of the end product.
In fact, the work-reward ratio is so out of kilter from a free-market perspective—the workers do immense amounts of high-market-value work without being paid—that these collaborative efforts make no sense within capitalism.
Adding to the economic dissonance, we've become accustomed to enjoying the products of these collaborations free of charge. Instead of money, the peer producers who create the stuff gain credit, status, reputation, enjoyment, satisfaction, and experience.
While cooperation can write an encyclopedia, no one is held responsible if the community fails to reach consensus, and lack of agreement doesn't endanger the enterprise as a whole. The aim of a collective, however, is to engineer a system where self-directed peers take responsibility for critical processes and where difficult decisions, such as sorting out priorities, are decided by all participants.
While millions of writers contribute to Wikipedia, a smaller number of editors (around 1,500) are responsible for the majority of the editing.
"Inside every working anarchy, there's an old-boy network."
This isn't necessarily a bad thing. Some types of collectives benefit from hierarchy while others are hurt by it.
In the past, constructing an organization that exploited hierarchy yet maximized collectivism was nearly impossible. Now digital networking provides the necessary infrastructure.
it can be seen as a cultural OS that elevates both the individual and the group at once. The largely unarticulated but intuitively understood goal of communitarian technology is this: to maximize both individual autonomy and the power of people working together. Thus, digital socialism can be viewed as a third way that renders irrelevant the old debates.
The new OS is neither the classic communism of centralized planning without private property nor the undiluted chaos of a free market. Instead, it is an emerging design space in which decentralized public coordination can solve problems and create things that neither pure communism nor pure capitalism can.
Revolutions have grown out of much smaller numbers.
don't think of themselves as revolutionaries
Indeed, the leaders of the new socialism are extremely pragmatic.
But the last election demonstrated the power of a decentralized, webified base with digital collaboration at its core.
the sharing model is a viable alternative to both profit-seeking corporations and tax-supported civic institutions.
The increasingly common habit of sharing what you're thinking (Twitter), what you're reading (StumbleUpon), your finances (Wesabe), your everything (the Web) is becoming a foundation of our culture.
Now we're trying the same trick with collaborative social technology, applying digital socialism to a growing list of wishes—and occasionally to problems that the free market couldn't solve—to see if it works.
we find that the power of the new socialism is bigger than we imagined.
The force of online socialism is growing. Its dynamic is spreading beyond electrons—perhaps into elections.

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Secret of Googlenomics: Data-Fueled Recipe Brews Profitability

Tags: business, trends, google on 2009-07-01 and saved by 25 people -All Annotations (30) -About

more fromwww.wired.com

He never mentions how much revenue advertising brings in. But Google is a public company, so anyone can find the number: It was $21 billion last year.
"You say that an auction happens every time a search takes place? That would mean millions of times a day!"
His job is to provide a theoretical framework for Google's business practices
Anything that increases Internet use ultimately enriches Google,
The microeconomics of Google is more complicated. Selling ads doesn't generate only profits; it also generates torrents of data about users' tastes and habits, data that Google then sifts and processes in order to predict future consumer behavior, find ways to improve its products, and sell more ads. This is the heart and soul of Googlenomics. It's a system of constant self-analysis: a data-fueled feedback loop that defines not only Google's future but the future of anyone who does business online.
It was called a two-sided matching market.
all the ad slots should be auctioned off
By turning over its sales process entirely to an auction-based system, the company could similarly upend the world of advertising, removing human guesswork from the equation.
That client knew math, says Levick, whose secret weapon was the numbers. When the data was crunched—and Google worked hard to give clients the tools needed to run the numbers themselves—advertisers saw that the new system paid off for them, too.
"But the really gutsy move," Varian says, "was using it in the IPO."
leveled the playing field
Google even uses auctions for internal operations, like allocating servers among its various business units.
The across-the-board emphasis on engineering, mathematical formulas, and data-mining has made Google a new kind of company.
Wu calls Google "the barometer of the world." Indeed, studying the clicks is like looking through a window with a panoramic view of everything.
And since prediction and analysis are so crucial to AdWords, every bit of data, no matter how seemingly trivial, has potential value.
he does think that Google-style auctions are applicable to all sorts of transactions.
early recognition that the Internet rewards fanatical focus on scale, speed, data analysis, and customer satisfaction.

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Beyond Detroit: On the Road to Recovery, Let the Little Guys Drive

Tags: business, trends, web2.0, plm, innovation on 2009-07-01 -All Annotations (19) -About

more fromwww.wired.com

the most fundamental problem is also the hardest to overcome: The most innovative cars are no longer made in America.
Automakers will need to transition from a vertical, proprietary, hierarchical model to an open, modular, collaborative one, becoming central nodes in an entrepreneurial ecosystem.
"The only way I can see for them to win the game is to change it entirely."
Initially, the complex was Ford's attempt to solve a manufacturing problem; in the days before networked communication, coordinating precisely with small suppliers was impossible, which meant he couldn't ensure that all the parts for his cars would be ready at the right time and in the proper condition. Ford's answer: total control.
By seeking to match the likes of Toyota, Detroit has been trying to come from behind in a game where its adversaries set the rules.
"Every time American companies catch up to the competition," Klepper says, "the competition already has moved on and instituted new things. In that situation, it's extremely difficult to get ahead."
a big NIH problem
but the relationship has typically been one-way and often hostile; car companies specify exactly what services they need and how much they'll pay for them.
a narrow well of innovation
A growing number of firms have adopted what UC Berkeley's Chesbrough dubbed "open innovation"—accelerating change by letting ideas flow much more freely in and out of companies.
Unsurprisingly, open innovation is seen most clearly in firms like IBM, Alcatel-Lucent, and Millennium Pharmaceuticals, but Chesbrough argues that it has been picked up with success by companies in fields ranging from chemicals and packaged goods to lubricants and home-improvement gadgets.
"It hasn't learned that no one company or industry has a monopoly on useful ideas."
In other words, modularity encouraged multiple innovations from multiple sources and made them easy to incorporate.
The growing sophistication of design and simulation software makes it easier for startups to create prototypes and test new products virtually, before undergoing those expensive processes in the real world.
somewhat as Dell allows purchasers to click on hyperlinks to add or subtract computer features.
Custom-rebuilt
to pharmaceutical companies,
In other words, the US automotive industry will not introduce innovative cars unless there is a market to support them.

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The New New Economy: More Startups, Fewer Giants, Infinite Opportunity

Tags: business, trends, web2.0 on 2009-07-01 and saved by 14 people -All Annotations (67) -About

more fromwww.wired.com

Is Blogging Evolving Into Life Streams? « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

Tags: stream, blogging, trends on 2009-06-30 and saved by 5 people -All Annotations (0) -About

more fromwww.web-strategist.com

The Twitter Cycle: Curiosity, Abandonment, Addiction. Global Visitors Hit 37 Million.

Tags: microblogging, trends, adoption on 2009-06-27 and saved by 8 people -All Annotations (1) -About

more fromwww.techcrunch.com

Portals and KM: Twitter Usage is Very Concentrated According to Harvard Research

Tags: microblogging, trends, adoption on 2009-06-27 -All Annotations (0) -About

more frombillives.typepad.com

Study: Users Spend More Time on Social Networks Than Ever Before, but Twitter's Growth Slows Down

Tags: socialnetworking, trends on 2009-06-27 and saved by 6 people -All Annotations (2) -About

more fromwww.readwriteweb.com

As Blogger Nears Its Tenth Birthday, It Still Dominates. But For How Long?

Tags: blogging, technology, trends on 2009-06-19 and saved by 3 people -All Annotations (1) -About

more fromwww.techcrunch.com

Clay Shirky: How cellphones, Twitter, Facebook can make history | Video on TED.com

Tags: newspaper, socialmedia, stream, journalism, informationarchitecture, socialnetworking, trends on 2009-06-17 and saved by 7 people -All Annotations (0) -About

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PLM 2010: Game changers « Daily PLM Think Tank Blog

Tags: plm, trends on 2009-06-13 and saved by 2 people -All Annotations (0) -About

more fromplmtwine.com

Video: Highlevel of the Five Eras of the Future of the Social Web « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

Tags: socialmedia, trends on 2009-06-13 and saved by 2 people -All Annotations (0) -About

more fromwww.web-strategist.com

Keeping up with the Social Web « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

Tags: socialmedia, adoption, trends on 2009-06-13 and saved by 2 people -All Annotations (0) -About

more fromwww.web-strategist.com

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