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Vizify's TweetSheet showcases revealing details from your tweetstream, including: top followers, geographic impact, most-retweeted posts, and more.

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Skyglue automates advanced Google Analytics and turns your data into stories. Learn more.

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Measuring the value of social media has been a challenge for marketers. And with good reason: it’s hard to understand exactly what is happening in an environment where activity occurs both on and off your website. Since social media is often an upper funnel player in a shopper’s journey, it's not always easy to determine which social channels actually drive value for your business and which tactics are most effective.

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A nifty little measurement tool

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Openness: Why learners should know about, and influence, how decisions are made about their learning
Earlier this week, I delivered a presentation to TEDxEdmonton on why openness and learning analytics are critical for rethinking the future of education. The theme of the event was on open source culture and whether the promises of open source have been oversold.

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Social media analytics and tracking can be very time-consuming and expensive. You’ll find quite a few smart social media monitoring tools, but what if you can’t afford them?

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Your numbers grow, all together in one screen: your web services, your SaaS, even your own internal metrics.

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With hundreds of add-on tools, Twitter certainly has plenty of ways you can analyze its data. I set out to find the best tools that I would recommend for you to track and compare your own Tweets, as well as examine the growth of followers and when you actually send out your 140-character missives.

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The Archivist does not have access to the Twitter "firehose" (ie., all the tweets ever on a subject). As such, the tweets archived by The Archivist are not guaranteed to represent a complete historical record of a given term or search. Read the FAQ to learn more about The Archivist.

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Our software makes it incredibly easy to deploy powerful dashboards to track the data that matters most to your company.
Whether you're tracking web engagement, sales, user activity, or server stats, our dashboards keep you up-to-date.

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Snapshot: Tweets, Impressions & Reach
Top 20 Lists
Drill-down Content Analysis
Detailed Contributor Lists
Full Transcripts

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API console and product for your services

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Your analytics - where are you making an impact.

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Data templates for the choosing.

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Find out which of your Twitter updates made people follow or leave you. Simply enter your Twitter ID in the following form.

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Once you have mastered the simplest of guides, you will of course want to see the impact you are having on your followers, and how much they appreciate you on Twitter. This is not such a hard task cause there are a bunch of tools out there that are just waiting for you to use them. Some are free and others operate for a small fee (if you want to have the more advanced features available).

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See trends in Twitter

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Aggregated stats in one place, easy to use.
Your overview of twitter, facebook, YouTube, bit.ly, Google Analytics,
Myspace and more.

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Piwik is a downloadable, open source (GPL licensed) real time web analytics software program. It provides you with detailed reports on your website visitors: the search engines and keywords they used, the language they speak, your popular pages… and so much more.

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Graph your Twitter Stats including tweets per hour, per month, timeline, reply statistics, etc.

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