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The web is growing so incredibly fast — it’s so dynamic and has so many new tools. Keeping up with the web and figuring out how to use it in a practical way for businesses is difficult. We see businesses struggling to understand and implement the latest social media tools and technology: “How do I use Twitter? How do I use Facebook? Do I need to develop an iPhone app? What technology am I not using that could help grow my business?” These questions are just the beginning, and that’s why building43 came to be.
10 Golden Rules of Social Media
I know, I know -- it's a bit presumptuous of me to think I can write the 10 Golden Rules ...
10 Must-Haves for Your Social Media Policy
There are generally two approaches to social media policy making. Some organizations handle social media in an evolutionary way. Chad Houghton, the director of e-media and business development at the Society for Human Resource Management, told me that he thinks, “it might be beneficial not to create some arbitrary rules without first seeing where the opportunities and risks really are.”
Social Media and SEO: 5 Essential Steps to Success
Making the most out of combining SEO insights with social media marketing tactics can be accomplished with a roadmap that identifies the audience you’re after, the goals you’re trying to reach (and can measure) as well as a strategy that sets the stage for the tactics you’ll use to execute your game plan. Read on to get a better understanding of how SEO and social media complement each other and a step by step guide for creating a social media roadmap.
5 Essential Steps to Make Your Site Search & Social Media Friendly
The increasing demand for fresh, live web content as well as the expectation of consumers to interact with what they find in the search results requires that website owners and content publishers make their websites both search and social media friendly.
As Social Technologies Become Pervasive, Prepare Your Company
Social technologies become pervasive and spread throughout the entire company.
The Executive Pastor’s Guide to Social Media - Part 6 - Momentum
Developing momentum is the easy part in any social media/social networking engagement.
The challenge is keeping it, and unless maintaining momentum is part of your strategy, your campaign, project, or initiative will fail.
Church Social Web Case Study
A look at how First Baptist Church Hattiesburg, MS uses the social web
Social Web Resources
Learn more about the social web
Social Web Examples
This list highlights some of the best examples of the social web.
Church and the Social Web - Free Ebook
Expand your church’s online presence using the social web
The Next Twitter or Facebook is the Open Web
As Edelman's crystal ball guy I can't go to a meeting without being asked what will succeed Twitter or Facebook...
Is Social Media Making Corporate Websites Irrelevant?
Although there are a few risks of building a campaign that directs users to a social media site versus your own property, the benefits are likely to far outweigh them if you can successfully get people engaged. Not to mention – what’s the last memorable corporate website you visited? Vitamin Water’s site – though impressive graphically and informative if you’re looking for details about their sports drinks – has absolutely no compelling reason to come back to it.
Nobody cares about your website...
Remember that your visitors aren’t looking to be impressed by your awesome design, but to get information and connect with the Church. Strive to make your website the best way for folks to stay informed, but not the only way; there’s a world of untapped potential online waiting just beyond your domain name.
Web 2.0 Heroes
Interviews with 20 Web 2.0 Influencers: Bradley L. Jones
Web 2.0: A Strategy Guide
A Strategy Guide: Business thinking and strategies behind successful Web 2.0 implementations.: Amy Shuen
Meatball Sundae
Meatball Sundae: Is Your Marketing out of Sync?: Seth Godin
Putting the Public Back in Public Relations
How Social Media Is Reinventing the Aging Business of PR: Brian Solis, Deirdre Breakenridge
Permission Marketing
Turning Strangers Into Friends And Friends Into Customers: Seth Godin
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SocialWeb
A collection of links tagge...
Items: 13 | Visits: 23
Created by: Peter Johansson
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A Look at Social Media & Recruiting
This list showcases informa...
Items: 8 | Visits: 92
Created by: Michael Marlatt
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Social Web
For class on Social Web
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Created by: Beth Tribe
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