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Cynthia McCune's Library tagged writing →  View Popular

27 Apr 09

The key lesson I learned building PolitiFact: Demos, not memos | mattwaite.com

  • Requirements documents say here's what we want, go build it and nothing more. Thinking that way means never being any better than your document.
  • PolitiFact succeeded technologically because the guy with the vision and the guy who could build it worked together.
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02 Apr 09

Your In-Depths Can’t Keep My Interest - The Real Problem of Long Articles Online and What To Do About It | New Media Bytes | Online journalism, web production and promotion

  • You want to keep readers interests?


    Don’t cut down the stories, break them up.


    Print a little bit each day. Give readers one page to read and a cliff hanger, then tell them to come back tomorrow for the rest of the story. And if you have an 8-click in-depth article, let readers know you will have an installment coming each day for the next 8 days.

  • what print often doesn’t have that TV does is the ability to promo good content for days, weeks or even months in advance. If you’re printing a big story, and you haven’t told anyone about it, how do you expect people to notice it?
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23 Dec 08

A Signature Cadence: Rands In Repose blog

Truth, love, or lies, human has a signature cadence.
"I like the authentic tone that came with Web 2.0."

www.randsinrepose.com/...a_signature_cadence.html - Preview

trust judgment Flickr twitter web2.0 writing class exercise?

  • Truth, love, or lies, human has a signature cadence.
  • Flickr is a tremendously large group of people constantly throwing their photos at each other and when Flickr said it loved you, it was reminding you that you weren’t at a website, you were part of a community.
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07 Dec 08

Consulting Pulse: Want to help me on a blogging project?

Cool way to ask for input/help on a book project via WeBook.com. Classroom application?

www.consultingpulse.com/...lp-me-on-blogging-project.html - Preview

WeBook web2.0 collaboration writing

16 Oct 08

Tech Terms to Avoid - Pogue’s Posts - Technology - New York Times Blog

  • Content. As in, “Web content.” Ugh. If you mean “Web pages,” say “Web pages.”

  • URL. This one’s common, but I still can’t stand it. “Uniform Resource Locator”? Oh, thank you–that helps. NOT!


    I use “Web address.” Same number of syllables, and crystal-clear.

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