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Sunny Sullivan's Library tagged marketing   View Popular

22 Nov 09

Mobile social networkers in U.S. to surpass 56M by 2013: eMarketer - Mobile Marketer - Research

  • As one of the primary ways mobile users communicate with one another, social networking—the exchange and discussion of information, content and media on shared communities such as Facebook, MocoSpace and foursquare—is proving a significant driver of Internet usage on mobile devices.

Take a tri-messaging approach to mobile marketing - Mobile Marketer - Columns

  • The basic components of mobile marketing are the short code, the keyword and the message itself.
23 Oct 09

Putting the Public Back in Public Relations: Book Review - Online Marketing Blog

  • It’s about dialogue, not monologue.
  • The tactics to engage customers outlined in the book include:  blogger relations, social media news releases, video news releases (2.0) and corporate blogging. Tips are given in each area as well as tools.
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