Bertrand Duperrin's Library tagged yammer → View Popular, Search in Google

Dec

2011

If Your Company is Still Blocking the Move to Social, Then Join Electronic Arts in Battle

"The world’s largest gaming company is going through a remarkable transformation into a Social Business. Electronic Arts understands that today’s technologies, unlike those of the past decade, are no longer limited to the individual.

They impact everyone. Impact that’s revolutionizing the way customers communicate. Impact that is forcing companies to listen, to learn, to adapt, to change its infrastructure and culture in order to stay competitive. Impact that is causing considerable anxiety in the C-Suite."

www.cloudave.com/...join-electronic-arts-in-battle

- Preview

casestudies electronicarts socialbusiness enterprise2.0 sharepoint curation communities profiles yammer knowledge IP

Our goal is to constantly answer the questions: How do we understand our customers better? How do we interact with them? It may sound easy, but it’s very challenging to do in practice.”
7 more annotation(s)...
- Still EA wasn’t satisfied and wanted to learn more about their customers, “There’s also deep telemetry and analytics on any online game.
- So does EA apply these same social concepts with their employees? According to Sandie they are just beginning but cautions, “because we work in so many countries, we are careful around privacy and we have offices especially in Europe and Canada.”
- So they obviously want to find other people and find information about them. Yet they might not necessarily have filled in their own profile which is really interesting
- It turns out completed profiles build deeper relationships
- Create critical mass on the platform by first persuading people to create profiles and personalized content. Then, persistently encourage employees to contribute work related content. But be careful not to censure employees. In fact, encourage debate as long as it remains civil
- “you guys built this on SharePoint?” Certainly a surprise since the site lacked any major 3^rd party social apps, Sandie added, “but our goal was not so much about the technology, we cared that it was usable, it was aesthetically pleasing and it was functional. It did all three of those things.”
- But once the social business platform is in place, Sandie recommends companies hire a curator to manage content and help make internal communities more active

Aug

2011

What happens when social networking collides with the corporate Intranet?

"What would it look like if the social world of Web 2.0 collided with the corporate Intranet? What would happen if information was disseminated from outside in, instead of inside out; from the people working on the front line? This is precisely what an interesting experiment at global consulting firm Capgemini is revealing. Many of the company’s 110,000 people are based on site at client locations and it is here that ‘real-world’ challenges must be addressed. The IT consultants in particular, who form about half of the workforce, are in an environment where the information they use goes out of date very quickly"

bsr.london.edu/...index.html

- Preview

intranet socialnetwork socialintranet intranet2.0 casestudies capgemini yammer management middlemanagement

CTO Andy Mulholland says that it is contributing to the “collective consciousness of the 20,000 people who subscribe to Yammer internally.”
Yammer is decentralising the information flow at Capgemini to create greater collaboration from the outside in. It is those consultants at ‘the edge’ who are posing the questions and using the technology. They’re encountering a lot more variability in what they’re being asked to do than perhaps those at the centre of the organisation. They’re using it as a service enabler; a tool to help them do more by tapping into a corporate knowledge bank in real time.
8 more annotation(s)...
- Capgemini’s CEO is known to regularly go on to Yammer and check out who the top thread followers and creators are and what they’re discussing
- “People who use Yammer have become a kind of social group in themselves. They use it to ask the pertinent questions online in real time, and then often take the conversation offline to develop the conversation still further. In this way we’re still using our other knowledge systems, such as Wikis and forums, but Yammer is a social glue that holds it all together.”
- Usage tends to be self governing so if someone Yammers with information they shouldn’t, other users will urge them to stop.
- It’s almost a kind of outsourcing whereby you ask a question and one, two or three or four people will come back with some take on the answer. And unlike email, which is targeted to a group of people you already know, a Yammer request goes out to anyone interested in a topic.
- But there is an increasing range of tasks in the middle of that spectrum which require too much interactivity for traditional IT systems, and where you cannot justify the cost of a face-to-face meeting. This is the sweet-spot for social networking tools
- This frees up managers, in turn, to spend more time on the real value-added work – such as motivating their employees, structuring their work to make it more engaging,
- when employees can get all the basic support they need for their work through Yammer, rather than through their line manager, the real qualities of the line manager are exposed and some are found wanting.
- As a means of connecting a disparate workforce Yammer is proving its worth at Capgemini. It maintains a largely business focus, acting as a pool of best practice and offering experience from the front line. It allows people working on similar assignments to connect with colleagues they may not have been aware were working in the same field. It acts as a conduit, feeding in information from the edge of the business to transform the whole process of internal communication. This is social networking with an enterprise signature.

Jul

2011

Microblogging at Capgemini

"A few years ago we launched a “microblogging” system called Yammer at Capgemini. Yammer is a private and secure enterprise social network that allows colleagues to hold conversations, read posts and actively collaborate with co-workers in real-time. It is contributing to the collective consciousness of the 25,000 people who subscribe to it, a consciousness that is continually shifting and updating, as those people constantly learn and share new experiences."

www.managementexchange.com/...microblogging-capgemini

- Preview

casestudies capgemini yammer microblogging informationsharing socialnetworking governance management

A key challenge for us is how to keep our disparate colleagues up-to-speed, and able to benefit from all of our massive amount of in house knowledge in order to optimise delivering value to our clients. Does social networking provide part of the answer?
In large part it is about decentralising the information flow, to create greater collaboration from the outside in. Whereas previously information dissemination was all about the centralised business and knowledge management, social networking has caused a shift in the way we communicate: it’s about an event, a topic, a specific information need at the point of service delivery, such as on site at a client facility.
10 more annotation(s)...
- It is those consultants at ‘the edge’ who are posing the questions and using Yammer. They’re encountering a lot more variability in what they’re being asked to do than perhaps those at the centre of the organisation who are driving the more structured approach of our business to the market.
- Equally threads may link to and tell others that the required information is in the Capgemini Knowledge Management system, the social networking integrates to the other tools.
- There are three distinct groups of users within Capgemini: hugely active; regular Yammers; and listeners.
- Social Networks fail without a core group making them active and interesting, yet all to frequently this core is seen as too dominant and limiting therefore allowing an unenlighted management to state that a pilot is unsuccessful as the active numbers are too low
- Problem solving is the biggest area of usage,
- We have to adhere to a few controls put in place to safeguard client information and competitive intelligence. As social environments change so fast, a traditional set of governance policies would strangle the benefits of flexibility
- Usage tends to be self governing, so if someone Yammers with information they shouldn’t, other users will urge them to stop.
- Understand the limits of technology. No single technology will ever meet the full array of needs that a large company. The evidence is that Yammer is good for solving specific problems, sharing information quickly, and generating immediate buzz on a topic. But it is not so good for other things
- Management’s changing role. Consider the list of things that we use Yammer for: aligning activities, problem solving, information sharing, providing clarification. Now think about the things managers do for a living – and you quickly end up with a pretty similar list.
- But the boundaries between social networking sites and corporate Intranets are blurring all the time, and Yammer is just one of many technologies that sit in this grey zone between the two worlds.

Apr

2010

Use Microblogging to Increase Productivity

"Are you using Twitter to reach your customers and followers? Do you update your status on Facebook several times a day? Maybe you daily ask questions of one of your specialized LinkedIn groups?

You can replicate this experience inside your organization. There are a number of internal solutions that allow employees to share messages and information with each other, including Yammer and Socialtext. Laurence Smith, Vice President of Global Learning & Development at LG Electronics in Seoul, Korea has become an advocate of Yammer as a way to drive greater innovation in the design of the company's training programs. "

blogs.hbr.org/...microblogging_to_increase.html

- Preview

microblogging productivity yammer twitter workflow

Since microblogging is a modest expense, (often as low as $1.00 per user per month) there need not be elaborate ROl studies prior to piloting the service. However, you do need to identify key business goals you want to measure as microblogging rolls out across the company, such as increased brainstorming or greater ease in seeking feedback from employees. Then follow the impact on revenue.
Smith and Ball personally use microblogging to get work done in their day-to-day jobs and integrate microblogging into their workflow, so it is a productivity tool rather than "another thing" to do during busy days.

Aug

2009

Implementing Enterprise Micro-messaging at Océ

I recently spoke with Samuel Driessen, Information Architect at Océ, about their enterprise micro-messaging experiences. Océ is a leading international provider of digital document management technology and services. Samuel is located in the Netherlands and his responsibilities include both the information architecture for structured data in applications such as PLMS and SAP and the unstructured content in places such as email and knowledge management programs.

www.theappgap.com/se-micro-messaging-at-oce.html

- Preview

océ microblogging yammer implementation adoption

The low barrier to entry helped expand the number of users. The intuitive and attractive interface also helped. Samuel said that there were only about 15 to 20 people using Twitter in the company when he introduced Yammer. Now there are over 250 Yammer users
about what they are doing and ask questions about their work while they work. Samuel has found that everyone who participates is very helpful and polite. There has been no bashing. He is collecting examples of where micro-messaging helped the organization.
2 more annotation(s)...
- First, many people do not understand why you would want to share what you are doing. They see micro-messaging as a toy and a waste of time
- Second, there are security concerns. They are using the free, hosted version of Yammer as part of their initial micro-blogging experiment

1 - 5 of 5

Showing 20▼ items per page

Selected Tags

yammer

Related Tags

Top Contributors

Click in to find related links.

Groups interested in yammer

Technology Enabled Learning & Teaching @ UNSW

Members (221)

bookmarks (2653)
Blogging and Social-Media

Members (378)

bookmarks (1288)
Kimind

Members (12)

bookmarks (538)

Related Lists on Diigo

SocialNetworking

Items: 6 | Visits: 27

Created by: Eric Kraus
Yammer

How to Video on how to use Y...

Items: 3 | Visits: 1

Created by: Maureen Lafleche
Yammer

Items: 2 | Visits: 2

Created by: Zsolt Olah

Diigo is about better ways to research, share and collaborate on information. Learn more »

Join Diigo