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Should Your Company Play Catchball? | The Relationship Economy......

a communication process in which parties engage in a series of information exchanges about the means for achieving a particular objective. The purpose for the exchange is to build consensus around the best approach for achieving an objective. Catchball is based on the belief that the best approach will evolve from the back and forth exchange of information between the person who is responsible for achieving the objective and the persons who will be most influential in achieving it. The secondary benefit from using catchball is a higher degree of commitment to achieve the objective.”

Tags: catchball, socialutions, social, project, communication, hoshinkanari on 2008-05-16 and saved by3 people -All Annotations (0) -About

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Corporate Antisocial Behavior: the Enemy is Us. « ITSinsider

Enterprise 2.0 tools simply won’t change basic human nature. It will be a new opportunity for change management or perhaps business social process re-engineering that will enable these tools to deliver on their powerful capability for the enterprise.

Tags: enterprisesocialsoftware, enterprise2.0, management, social on 2008-04-24 and saved by3 people -All Annotations (0) -About

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