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Structured or Unstructured Collaboration, Which is Better?
By Jacob Morgan on December 14, 2011
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There are effectively two approaches to collaboration in the enterprise; structured and unstructured. But which approach should organizations go with and which is more effective? "
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The structured approach involves more rules, guidelines, and restrictions
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"One of the most difficult challenges companies face today is how to be more flexible and adaptive in a dynamic, volatile business environment. How do you build a company that can identify and capitalize on opportunities, navigate around risks and other challenges, and respond quickly to changes in the environment? How do you embed that kind of agility into the DNA of your company?
The answer is to distribute control in such a way that decisions can be made as quickly and as close to customers as possible. There is no way for people to respond and adapt quickly if they have to get permission before they can do anything."
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If you want an adaptive company, you will need to unleash the creative forces in your organization, so people have the freedom to deliver value to customers and respond to their needs more dynamically. One way to do this is by enabling small, autonomous units that can act and react quickly and easily, without fear of disrupting other business activities – pods.
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A pod is a small, autonomous unit that is enabled and empowered to deliver the things that customers value.
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Online work team environments do not and cannot have this level of complexity or work would not get done in the manner that those paying for it would like. The work may be complicated but there are rules, boundaries and processes. Work groups need managers who can direct activities in order to achieve goals. This type of work is collaborative.
It’s time to get back to the basics. If you aren’t questioning every rule and your role as overprotective and overbearing HR parent, then you’re doing it wrong. Let the kids do what they know how to do. Take away the silly rules and you’ll find out they know how to do it right themselves already.
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